The site to frustrate, educate and motivate the church to communicate, with uncompromising clarity, the truth of Jesus Christ
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The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm
In The Comeback Effect, we are asked to think about the connections we make with guests through their experiences. What exactly is hospitality? How do we practice it intentionally? And why is this so important for church growth?
December 17, 2019
Time to Dream It All up Again
We’re taking a break to go away and dream it all up again. But the archives are here and we've got other helpful initiatives.
Thank you. Keep telling the greatest story ever told.
One Church – One Commercial
Texas blogger Rob Stewart writes: “The McDonald’s at 50th St. and Quaker Ave. doesn’t have its own commercial separate from commercials for the McDonald’s at 19th and University. There’s an ad ...
Unmarketing the Church
Texas blogger Rob Stewart mentioned us in a recent post, noting that we take issue with marketing the church. While I love the post, I did want to point out ...
Apathy in the Pew
Doug Tappan doesn’t like church anymore, and said as much in his recent editorial: “I’ve come to expect the church to forge my spiritual development. Instead of working on my own ...
Bono: No Respectability for the Church
Bono, the lead singer of U2 and the patron saint of culturally aware Christians, has made his views on AIDS and the church clear. He hates the idea of the ...
Mike Atkinson: Poor Church Web Sites Can Be Costly
Mike Atkinson, former web guru for Youth Specialties, talks about church web sites in an interview with Good News, etc., a San Diego Christian newspaper (which could use some web ...
E-mail 101
I wish it weren’t so, but churches (and the general population) are rookies when it comes to e-mail. Goofy forwards, typing in all caps, and the biggest e-mail sin of ...
Is Marketing a Dirty Word?
Marketing gets a bad rap. With telemarketers, pushy sales people, and lousy marketing tactics it’s no wonder people bristle at the word. But the concept itself isn’t the problem. Marketing ...
Heal Your Church Web Site
A blog covering church web sites, just one more reason why there’s no excuse for having a sucky site. (link via Knightopia) Though they happen, don’t they? One reason may be ...
Church Marketing Needs Authenticity
There’s a new approach: church buildings that match church people – broken. Hurricane Frances tore the steeple off the First Baptist Church in Cocoa Beach, Fla, only to impale it ...
Wings, Short Shorts & God
Pamela Anderson teaching Sunday school is one thing, but a Bible study in Hooters? Organized by Christian Focus Atlanta, the Christian singles group meets every Wednesday night to discuss the ...
Poaching from Another Flock
A Charlotte Observer columnist wonders why churches get excited about church growth based on recruiting members from other churches instead of attracting people who’ve never gone to church. (free registration ...
Video Killed the Preacher Man
The Washington Post reports on churches that are switching from a real live preacher man to a canned video sermon. The approach allows churches to expand to multiple locations without ...
Taking Sermons Beyond Sunday
With the spread of iPods and MP3 players listening to audio is no longer restricted to a music collection. Sermons, speeches and books are actually becoming popular in audio format. ...
Church Promo Videos That Don’t Suck
The homemade promotional video is a time-honored marketing tool of the church, especially among youth groups with tech savvy teens. But with digital video cameras and cheap editing software, those ...
Newsflash: Church is for Sinners; Pamela Anderson Teaches Sunday School
Christianity Today’s weblog is linking to an interesting item about former Baywatch star Pamela Anderson teaching Sunday school. A potentially risky Google search reveals that it’s old news, a story ...
