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The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm

The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm

In The Comeback Effect, we are asked to think about the connections we make with guests through their experiences. What exactly is hospitality? How do we practice it intentionally? And why is this so important for church growth?

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Common Writing Mistakes
October 4, 2004

Common Writing Mistakes

If people aren’t reading your church newsletter, maybe it’s because it’s not worth reading. Shoddy writing can sink any communication. Literary guru Pat Holt offers 10 Mistakes Writers Don’t See, a ...

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Chocolate in Church
October 1, 2004

Chocolate in Church

Apparently chocolate Jesus isn’t so far fetched. The Church of England is launching a new program called “Back to Church Sunday” to entice people who have left the church to ...

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Evangelism & Marketing
October 1, 2004

Evangelism & Marketing

“Any religion that believes in evangelism at its core believes in marketing,” notes the Rev. Dan Webster, spokesman for the Episcopal Diocese of Utah. Wow. Couldn’t have said it better myself. ...

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I Can’t Afford Marketing That Doesn’t Suck
September 30, 2004

I Can’t Afford Marketing That Doesn’t Suck

Working with hundreds of churches over the years, I get so frustrated with the “we don’t have any money” excuse so prevalent with today’s pastors and church councils. I understand ...

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Jamming Cell Phones in Church
September 27, 2004

Jamming Cell Phones in Church

Churches in Mexico are using high-tech jammers to keep cell phones from ringing in the midst of services. It’s illegal, but no one seems to care. As interesting as that ...

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Subway in the House of God
September 27, 2004

Subway in the House of God

Speaking of business ventures as church advertising, how about opening a Subway in the house of God? Seems a bit more commercial than many of us prefer, though it also sounds ...

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They Should Lash Us To Our Pews
September 24, 2004

They Should Lash Us To Our Pews

Some thoughts on the ridiculousness of our efforts in church from the Annie Dillard essay “An Expedition to the Pole,” which can be found in the book Teaching a Stone ...

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Sunday Morning Dress Code
September 24, 2004

Sunday Morning Dress Code

The Ann Arbor News has a balanced article about the casual trend in church attire. The piece includes both the pragmatic and anti-legalism pro that God cares more about the ...

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If You Don’t Build It, They Will Come
September 24, 2004

If You Don’t Build It, They Will Come

Isaiah Church has no building, but that’s okay. Rev. Troy Benton plans to build his church by forming a congregation first, and worrying about a building later. It’s a common ...

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Money Grubbing
September 24, 2004

Money Grubbing

Stewardship has to be one of the touchiest subjects in the church. Until churches start charging a cover and collecting it at the door, offerings and pledge drives are a ...

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It’s the End of the Church As We Know It
September 23, 2004

It’s the End of the Church As We Know It

A couple interesting tidbits from Will Samson, who just spent two days hanging out with George Barna and Leonard Sweet talking about the future of the church: “Currently only 65% of ...

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Church Shopping
September 22, 2004

Church Shopping

Fall is back to school time, but it’s also back to church time, according to an article in The Christian Science Monitor, as more people tend to return to church ...

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Business Ventures as Church Advertising
September 20, 2004

Business Ventures as Church Advertising

Starting businesses, providing jobs, and generating an economic turn around for a depressed area of Portland: It’s advertising without advertising. “People have lost faith in the church because the church isn’t ...

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E-mail and the Youth Pastor
September 20, 2004

E-mail and the Youth Pastor

Youth Specialties offers some advice for how youth workers can make the most of e-mail. The basic lesson is e-mail won’t replace mailings or phone calls as the communication vehicle ...

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Old and Boring with a Big Future
September 16, 2004

Old and Boring with a Big Future

I just spent the last hour on a conference call with a development team I am a part of for a ministry organization that has been around over 125 ...

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