Archive for 2008

news-updates Article
July 10, 2008

Job Lab and Freelance Lab Roundup

We’ve been having great success in the Job Lab and Freelance Lab lately. Take Kyle Baker of Skillful Productions. It’s success stories like his that make these labs worthwhile: I ...

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examples Article
July 8, 2008

Stolen Church Trailer Smack Down

We talked before about what to do when someone steals your church trailer. Gary Lamb would beg to differ, however. His church trailer was stolen (perhaps we have a serial ...

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poll-results Article
July 8, 2008

Most Important Marketing Poll Results

Last week, we wanted to know which aspect of your marketing was most important. We provided plenty of choices, so let’s see what you had to say: 45% of you say ...

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web-sites Article
July 7, 2008

Your Church Web Site, 320×480

In case you live under a rock (or just aren’t a slave to technology), an iPhone is about to set you back 199 George Washingtons. And they’re predicting a whole ...

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peer-review Article
July 4, 2008

Church Marketing Lab: New Sites, a Green God and More

The Church Marketing Lab never fails to disappoint if you’re in the mood for great church design work. Here’s a small something from the past week to whet your appetite: Is ...

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technology Article
July 3, 2008

10 Commandments of Web Design

We’ve learned about church web sites from John McCain and Barack Obama. But the lessons don’t stop there. Kem Meyer quotes a Business Week article, The 10 Commandments of Web Design. ...

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poll-results Article
July 1, 2008

Phone Booking Poll Results

According to Wikipedia, the first telephone book was issued in 1878. So can an idea from 130 years ago still help your church today? Almost a quarter of you say yes. ...

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web-sites Article
July 1, 2008

Barack Obama & John McCain’s Lessons for Church Web Sites

While you can’t endorse a presidential candidate as a church, you are allowed to learn from them. And there’s plenty to learn from the communications practices of candidates. Let’s start ...

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events Article
June 28, 2008

Fresh From the Events Lab

We just updated the Events Lab, and if you’ve got some frequent flyer miles you’re looking to kill, we have some suggestions for you. Here’s what’s on the slate for ...

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word-of-mouth Article
June 27, 2008

Word of Mouth Marketing

Have you heard about Dave Balter? He’s the CEO and founder of the word of mouth organization BzzAgent and has just released the Word of Mouth Manual: Volume II. It’s ...

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peer-review Article
June 27, 2008

Church Marketing Lab: Compact Discs to E-mail Campaigns

This week in the Church Marketing Lab there’s been no shortage of great submissions. All sorts of media from shirts to compact discs to HTML e-mails have sported everything from ...

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graphic-design Article
June 26, 2008

Note to Boss: Stop Asking For Comps

Last week I wrote a note to designers and creatives about how they should stop providing multiple design comps. Today I direct the same message to the other side–the people ...

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philosophy Article
June 25, 2008

Inspiration or Invitation?

In churches, marketing efforts seem to go one of two ways—internally inspiring those who attend your church or externally inviting those who don’t yet attend. In what direction should your ministry’s ...

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evangelism-outreach Article
June 24, 2008

Like A Good Neighbor…

One church is having a problem. Outreach magazine looks at a growing church who can’t get permission from their city to move to a bigger location. Why, you ask? Well, ...

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poll-results Article
June 24, 2008

Inviting Friends Poll Results

File this poll under, “We’re curious.” It’s always a question floating around about how much marketing matters, where you should focus your marketing and whether it’s worth it. So we ...

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