Archive for 2005

philosophy Article
August 29, 2005

Real Live Preacher on Church Marketing

Real Live Preacher, the quasi-famous blogging pastor who recently published his first book, RealLivePreacher.com, ranted about church marketing recently. He complains about both churches doing marketing and businesses that market ...

Read More

poll-results Article
August 29, 2005

Poll Results Suck

The results are in for last week’s poll asking if ‘sucks’ is a swear word. 57% said “@#*%, no!” which means if a simple majority decided morality we’d be good ...

Read More

news-updates Article
August 26, 2005

Props from Relevant Magazine

The Sept/Oct 2005 issue of Relevant magazine just showed up in the mail, and while flipping through it I was surprised to see something familiar on page 67: Church Marketing ...

Read More

evangelism-outreach Article
August 25, 2005

Multiple Church Services

Question: When should churches add another service? Answer: When the pews are full. Wrong. At least according to Tim Stevens and Tony Morgan of Granger Community Church in Granger, Ind. In their Rev ...

Read More

first-impressions-beyond Article
August 25, 2005

Attracting a Crowd to Your Church

The latest issue of Rev magazine has an article from Tim Stevens and Tony Morgan of Granger Community Church in Granger, Ind. adapted from their book Simply Strategic Growth. The ...

Read More

demographicsresearch Article
August 24, 2005

Business Savvy Pastors in High Demand

A recent article reports that pastors and church leaders with business and marketing backgrounds are in high demand. And more church leaders have those skills since 2 in 3 seminarians ...

Read More

philosophy Article
August 24, 2005

The Message Drives the Marketing

A recent article touts the high demand of marketing skills in church leaders, but unfortunately the article doesn’t entirely get it. On several fronts. Civil Rights and MarketingThe article quotes a ...

Read More

brand-identity Article
August 24, 2005

Erik Ticen on Church Branding

A few months ago I clipped an article from NRB Magazine, the self-proclaimed “premiere magazine of the Christian communications industry.” (Is it just me or does that statement sound like ...

Read More

peer-review Article
August 23, 2005

Women’s Conference Marketing

A graphic designer is given the job of marketing and promoting a church’s women’s conference. Offer your input and ideas for this week’s peer review. Samples: Posters and a brochure for ...

Read More

public-relations Article
August 23, 2005

Pat Robertson Assassinates Jesus

As you can expect, the news channels are swarmed with chatter over the latest stupid thing Pat Robertson has said: The U.S. should assassinate Venezuelan President Hugo Chavez (watch the ...

Read More

advertising Article
August 23, 2005

The Upside of the Downside

Authenticity in marketing and communication continues to be tried and tested. Whether it be the “real” women in the Dove campaign, the sincerity of a t-shirt from a church ...

Read More

evangelism-outreach Article
August 22, 2005

Church Ice Cream Truck

Thanks to the USA Today tip, we heard about New Life Christian Church in Centreville, Va. and their ice cream truck. They spent $10,000 on an ice cream truck and ...

Read More

demographicsresearch Article
August 22, 2005

Hey Look, Church Marketing!

USA Today covered church marketing yesterday with the headline, “God is cool.” The story covers the growing trend of churches doing marketing, including the following techniques: An ice cream truck passing ...

Read More

poll-results Article
August 22, 2005

Church Web Site Poll Results

Last week’s poll asked if your church had a web site, and 79% of churches did have a web site. Though that sounds like good news, 43% of people said ...

Read More

brand-identity Article
August 20, 2005

Attack Ads from the Pulpit?

One of the the basic principles of good marketing is to focus on the power of your own product (i.e. the VW campaigns that focus on the “cool” factor of ...

Read More