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The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm

The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm

In The Comeback Effect, we are asked to think about the connections we make with guests through their experiences. What exactly is hospitality? How do we practice it intentionally? And why is this so important for church growth?

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Tony Morgan Thinks Your Branding Sucks
April 10, 2008

Tony Morgan Thinks Your Branding Sucks

Staying on the brandwagon (I apologize; I’m ashamed; It probably won’t happen again for a little bit.), Tony Morgan follows Seth Godin in discussing bad branding ideas. And he’s got ...

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Chasing Justice with Mark Van Steenwyk
April 9, 2008

Chasing Justice with Mark Van Steenwyk

More and more churches are trying to do the right thing, beyond simple evangelism. They’re reimagining everything they do and each step in their processes to see if they’re glorifying ...

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How Important Is Your Church Logo?
April 9, 2008

How Important Is Your Church Logo?

Here’s some interesting research that looks at Apple’s branding and its impact on viewers: [Researchers at Duke University] found that exposing people to a brand’s logo for 30 milliseconds will make ...

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Free WordPress Blog Installs for Church Leaders
April 8, 2008

Free WordPress Blog Installs for Church Leaders

56% of you pastors out there haven’t started blogging yet, according to a super scientific poll done by the Church Marketing Sucks Polling & Research Department. Now, a lot of ...

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Q in New York
April 7, 2008

Q in New York

I’m heading to New York this week for the Q conference. Last year was the debut of this event and I really enjoyed it so I’m going again. This year ...

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Brands Are Bigger Than Logos
April 7, 2008

Brands Are Bigger Than Logos

If you read Church Marketing Sucks often, then you’ll see the word “brand” come up here and there. It’s used as a noun, meaning the collection of your logo, letterhead, ...

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Church Marketing Lab: Worship Guides to Breakfast Designs
April 4, 2008

Church Marketing Lab: Worship Guides to Breakfast Designs

Church Marketing Lab time. If you’re not getting involved over there, you’re missing out on a ton. There’s discussions on church directories, Local Labs, purpose statements and more, as well ...

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One Prayer
April 1, 2008

One Prayer

LifeChurch.tv announced yesterday a bold idea to bring churches together this summer around a series called One Prayer. It’s a call to churches around the world to rally around a ...

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Awaken 2008 This Week
April 1, 2008

Awaken 2008 This Week

I’m looking forward to popping in and out of the Awaken conference this week in Pasadena, Calif. Aside from it taking place in my backyard (10 miles from my office), ...

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Best Practices for Internet Ministry: Part 3
March 31, 2008

Best Practices for Internet Ministry: Part 3

This is the last of my three guest posts here at Church Marketing Sucks on the best practices for Internet ministry. In my first post, I explained how my research ...

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Church Marketing Lab: Welcome Displays, Bulletins and More
March 28, 2008

Church Marketing Lab: Welcome Displays, Bulletins and More

As the Church Marketing Lab nears 2,000 members, we want to remind you that anyone can take part. Whether you’re a designer, a person with a question or someone with ...

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Church Marketing in South Africa
March 27, 2008

Church Marketing in South Africa

Finishing up (to the best of my knowledge) a whirlwind tour around the world from England to Belgium to Australia, we’ve now got Norman Clack from the Republic of South ...

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Responding to Attacks
March 26, 2008

Responding to Attacks

You’ve probably seen a raving, ranting black preacher talking about racism and “God damn America” with a fiery anger on just about every TV channel. The news media found some ...

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Boston or Bust! (Our HOW Winner is … )
March 26, 2008

Boston or Bust! (Our HOW Winner is … )

A special congratulations goes out to Vincent Scatliffe of Decatur, Ga. for his victorious effort in our special Win a Free Trip to HOW contest! Of the first 30 respondents ...

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A Prayer for Church Communication Professionals
March 25, 2008

A Prayer for Church Communication Professionals

I had lunch last week with an art director from one of the larger well-known churches in southern California. This guy (I’ll call him Brian) oozes sincerity and has a ...

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