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Archive for the ‘Reviews’ Category
Favorite Marketing Book
I was sitting down to write some new polls today and I had a good one about favorite marketing books. But then I realized a poll listing four books wouldn’t ...
Church Marketing 101
OK, let’s get it out of the way: Worst. Title. Ever. But we’ll forgive Richard Reising for calling his book Church Marketing 101: Preparing Your Church for Greater Growth, because despite the ...
The Big Moo
So what’s the big fuss with The Big Moo? It’s the marketing strategy of being remarkable. Come up with something so great that it does the work for you. The ...
Simply Strategic Growth
Tim Stevens and Tony Morgan are on staff at Granger Community Church in Granger, Ind. Neither of them are nationally known, top 10 writers or speakers (yet)—they’re just two guys ...
Blue Like Jazz: Inadvertent Lessons for Church Marketing
I read Donald Miller’s Blue Like Jazz this week and a few things stuck out at me. It’s not a marketing book, but it does have a perspective that can ...
Blog by Hugh Hewitt
Conservative author, radio show host and one of the top 20 bloggers, Hugh Hewitt, talks about the information shaping power of the blogosphere in his new book, Blog. It tries ...
The Relevant Church
The twentysomethings hipster publisher Relevant brings us The Relevant Church, a look at 15 different churches across the country that are definitely not the parish next door. Written by a ...
A Generous Orthodoxy
Christianity today is incredibly fragmented, with Baptists and Lutherans and Presbyterians and Methodists and Pentecostals and Catholics and every other group. Some are liberal, some are conservative, and we just ...
Making Sense of Church
Spencer Burke, creator of the TheOoze.com, wrote Making Sense of Church, a book that dives into a lot of the post-modern/emergent conversations about the church. While the book is more ...
Church: Why Bother?
Philip Yancey asks the question we’re all wondering in his booklet Church: Why Bother? My Personal Pilgrimage. The first chapter starts with this quote from J.F. Powers’ Wheat That Springeth ...
Emergent Church Marketing Sucks, Too!
Reimagining Spiritual Formation isn’t exactly a title that makes you sit up and pay attention. But the subtitle should get you: “A week in the life of an experimental church.” ...
