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Tony Morgan Thinks Churches Should Stop Marketing
Tony Morgan, chief strategic officer at NewSpring Church in Anderson, S.C., co-author of the Simply Strategic Series, former pastor at Granger Community Church and author of the soon-to-be-released Killing Cockroaches ...
Denominational Marketing Campaigns
Across the nation, denominations are finding themselves in financial and ethical trouble. As they look to maintain a centralized model of connecting individuals with local churches, they face problems ranging ...
Church Marketing Lab: Annual Reports and Quarterly Newsletters
It’s not only flashy postcards, sermon slides and intro videos that can be submitted to the Church Marketing Lab. Even something as mundane as an annual church report needs good ...
A Church Marketing Podcast
If you’re the podcasting type, you might want to check out a new podcast that’s starting off by hitting on church marketing. It’s essentially just two friends who don’t agree on ...
Thinking About Churches
Overheard on a local college campus: Person 1: Are churches really non-profits? Person 2: They aren’t taxed, I’m pretty sure they are. Person 1: Hmm… I guess I don’t ever really think about ...
Making Churches Safe
If you do something as simple as watch the news for a few minutes, you’ll see that this world isn’t 100% safe. Watch for a few weeks, and you’ll probably see ...
Church Communication Pro Poll Results
We’re all communicating something, but a question we want to answer is, “Who are you paying to do it?” We took to the polls, and here’s what you let us ...
The Illusion of Community, Part 4
This is part four in a series about the illusion of community. Part one was about online community networks. Part two was about how we’re doing at building community in ...
Internet Ministry Best Practices
For the past two years, I have been conducting research on Internet ministry. This has included one-on-one interviews with leaders in the field, case studies, the development of my ...
Church Marketing Lab: Web Sites, New Shirts and More
This week in the Church Marketing Lab, we’ve seen a collection of great work. For those of you who aren’t involved over there, here’s just a glimpse of the type ...
What if the Church Marketed Like Starbucks?
This has been floating around on various blogs, but it’s poignant enough that you need to see it or see it again. And there’s no more appropriate place than a ...
The Power of Story: Compassion Bloggers
Last February we talked about the Compassion International blogger trip to Uganda. This week they’re doing it again, taking eight bloggers and a photographer to the Dominican Republic to see ...
Election Angle Poll Results
The election is over! Hooray! Now that we no longer have to see campaign commercials every six seconds explaining how the other guy wants to raise your taxes 78% or ...
What Churches Can Learn from Election Marketing
Nearly two years of election mania comes to a climax today. Get out and vote and celebrate the end of election year marketing (or start prepping for 2012). This has ...
The Illusion of Community, Part 3
This is part three in a series about the illusion of community. Part one was about online community networks. Part two was about how we’re doing at building community in ...
Building Momentum for Building a Church
If you’ve ever been in the midst of a building campaign for your church, you know that raising money for it sucks about 83% of the time. You have to ...
Church Marketing Lab: Copyright Time
In the Church Marketing Lab, we’ve got a call for copyright questions. Lots of people don’t really have a great understanding of copyright, from designers to pastors to volunteers, and ...