The site to frustrate, educate and motivate the church to communicate, with uncompromising clarity, the truth of Jesus Christ
Archive for May 2009
Tweet Tweet Poll Results
Recently, my mother asked me, “Do you twit?” I’ll give you a little context for why this matters. I’ve never even heard her use the term “Facebook,” although once, after ...
Advertising Age Explores Church Marketing
The fundamental principles of church marketing have been explored here exhaustively. But it’s always good to keep getting back to the basics and exploring the building blocks of church marketing. ...
The Failure of Church Marketing
In a recent article published on wrecked.org, Jonathan Foster takes some shorts at church marketing. The article is entitled The Failure of Church Marketing, and he goes through a fairly ...
Church Marketing Lab: Three Posters and a Billboard
The Church Marketing Lab has been booming lately. We’ve been discussing how long people keep old files around, how to target a specific audience, how to promote without bulletin inserts ...
Churches Should Learn to Shut Up Too
The Harvard Business Blog recently published an article entitled When to Keep Your Mouth Shut, taking a look at the high cost of over-communicating. They give some examples: continuing to ...
Church Violence Poll Results
Is your church ready for the unthinkable? Unfortunately, church violence has happened more than once, with incidents making the news too often. So it’s probably a pretty good idea to ...
Monitoring Your Church Online
Remember a long, long time ago, when you were first thinking about church marketing? You had that argument with someone about whether stats mattered and whether churches should even keep ...
Twittering the Sermon
The micro-blogging service Twitter has been soaring in popularity lately, and now the intersections between church and Twitter will get even more attention with this Time magazine article, Twittering in ...
Technology X for Your Church
Media Salt recently answered the question, “When can we start using [insert Internet technology here] for our church?“ Perhaps it’s Twitter. Perhaps it’s Facebook. Maybe it’s a sharper site or and ...
Church Marketing Lab: Let’s Discuss
So normally in the Church Marketing Lab, we have some wonderful pieces posted and some incredible feedback that helps folks improve their skills. We thought we would take a break ...
