The site to frustrate, educate and motivate the church to communicate, with uncompromising clarity, the truth of Jesus Christ
Archive for June 2008
Ministry vs. Business
How does your church toe the line between business and ministry? Some churches are corporate wannabes, other churches are rebels against a corporate mindset, but here was a school of ...
The Big Summer Push
This week’s poll asks you, how does your church adjust its marketing efforts for summer? Why do we ask that? Well, it seems tons of churches just kind of chill ...
Church Marketing Lab: Summer Fun
Summers at church mean a few things … less crowds, sweating pastors, bulletins as fans, sweet trips and cookouts. All of these things are way better when they’re promoted (except ...
Can Jesus Christ Become a Superstar Again?
Those are the words of Marie Claire as they look at dwindling numbers of Christians in Australia. Where do they turn to answer this question? Oh yeah, the marketers! They asked ...
Creating a Church Style Guide, Part 1
This is part one of an irregular and indefinite journey. Follow Associate Editor Joshua Cody as he works to get a style guide together for his church. There are probably plenty ...
Free Labs! Poll Results
In last week’s poll, we wanted to know what impact the freeness of the Job Lab and Freelance Lab would have on you. We were pretty excited to offer them ...
Say it Succinctly
Yesterday at the WWDC 2008 Keynote address Steve Jobs unveiled a beefed up iPhone and a new suite of mobile applications. It seems like half the world was salivating for ...
The Medium is Not the Message
This week’s Monday Morning Memo (you can also listen to it) from Roy H. Williams takes issue with Marshall McLuhan’s famous line, “The medium is the message.” I, too, have ...
Language for the Next Generation
All you church marketers have to stay on your lingo A-game. Your church service probably won’t attract many folks if you describe it as “groovy,” “neat-o-rama” or “super duper.” Mastering ...
Job Lab and Freelance Lab: Get Hired This Summer
What better opportunity than the summer to check out the Job Lab and Freelance Lab? You can just tell your current boss you’re going on vacation, pack up, and never ...
Twitter at Church
We’ve talked a lot about Twitter lately and some of you are probably wondering what Twitter might look like inside the church. Well, here’s a real live example of using ...
Twittering Church Poll Results
We’ve asked you, “What would Jesus Twitter?” and we’ve talked about Twitter for churches. But it’s time to put you to the test. Is your church Twittering? The biggest chunk of ...
Put Your Faith to Work: Slice Carrots
The Episcopal Church recently launched an advertising campaign emphasizing community outreach. The “Put Your Faith to Work” campaign includes print ads and videos and emphasizes slicing carrots. They go on ...
Free Breakfest Fridays
There’s probably 718,000 churches in America that offer free breakfast. The catch? You have to come on Sundays, be greeted and stick around for the service. Westchester Church looked to take ...
CMS at HOW Design
When I returned home from the 2008 HOW Design Conference the question was “How did it go?” In a word: WOW. You know those times when the thing before you is bigger ...
