The site to frustrate, educate and motivate the church to communicate, with uncompromising clarity, the truth of Jesus Christ
Archive for January 2006
Two Rivers E-Marketing
This week we look at the online marketing of a Nashville church. Samples: Traditional Service Web Site: (tworivers.org) Contemporary Service Web Site: (eleven01online.com) E-mail Newsletter:…
Favorite Marketing Book
I was sitting down to write some new polls today and I had a good one about favorite marketing books. But then I realized a poll listing four books wouldn’t ...
Church Marketing 101
OK, let’s get it out of the way: Worst. Title. Ever. But we’ll forgive Richard Reising for calling his book Church Marketing 101: Preparing Your Church for Greater Growth, because despite the ...
The Big Moo
So what’s the big fuss with The Big Moo? It’s the marketing strategy of being remarkable. Come up with something so great that it does the work for you. The ...
The Art of Evangelism
Guy Kawasaki, a former evangelist for Apple computers, talks about the art of evangelism. In a nutshell, what used to be a religious term has been borrowed by business. In ...
EKG Easter Poster
It’s been a while since we’ve had a peer review, but never fear–they’re still here. This week we’re taking a look at an Easter poster, which is a good reminder ...
Non-Christian Marketers Poll
Last week we asked the touchy question of whether or not churches should hire non-Christian marketers. It’s a debate we’ve had before, are having now and will probably have again. More ...
You Will Be Judged Mighty Webmaster
Pastor Jeff Hamilton of The Cornerstone Foursquare Church points us to a study released about the amount of time someone spends looking at a web site before making a judgment ...
Secular Marketers Try to Promote Church Attendance
In this week’s survey we’re asking whether or not non-Christian marketers can successfully market the church. So far just over half say yes. Coincidentally, we were pointed to an article ...
Lessons from a German Movie Theater
This past Christmas my wife and I spent nearly two weeks in Germany, traveling the country visiting friends, seeing the sights, and getting up close and personal with events from ...
Reaching Out to Teen Moms
In the January/February issue of Outreach magazine, Koshy Muthalaly draws our attention to two southern California churches, Soulfarers Community and Epic Church. Each month, 15 to 20 volunteers “shower love ...
The Emergent Church on Nightline
ABC’s Nightline took a look at the emergent church recently during their “Faith Matters” series, visiting several churches in my own backyard. One of those churches, Bluer, has the entire ...
Blogging Pastors Poll
Last week we asked whether or not a church should link to its pastor’s blog, playing off a post from a few months back over a church that opted not ...
Simply Strategic Podcast
I like themes so this week is going to be Simply Strategic week. Or at least Simply Strategic couple of days. Pretty strategic, huh? Yesterday we reviewed the book Simply Strategic ...
