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The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm

The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm

In The Comeback Effect, we are asked to think about the connections we make with guests through their experiences. What exactly is hospitality? How do we practice it intentionally? And why is this so important for church growth?

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The Growth of Black Churches in the U.K.
August 3, 2005

The Growth of Black Churches in the U.K.

A BBC article on black worshippers in the U.K. says that people of African or Caribbean origin make up 2% of the U.K. population, but account for 7% of church ...

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Leadership Journal: Church Marketing Hoovers
August 3, 2005

Leadership Journal: Church Marketing Hoovers

If you check out the summer 2005 issue of Leadership Journal you’ll stumble across a little blurb about your favorite vacuum-themed web site. The piece, titled Church Marketing Hoovers, gives ...

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The Christian Imitation
July 27, 2005

The Christian Imitation

Have you ever seen a “got pepsi?” T-shirt? No. Do you know why? Because Pepsi—and any other company and organization worth their salt—is smart enough to come up with something original. They ...

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Mega Churches: Act of God or Marketing?
July 27, 2005

Mega Churches: Act of God or Marketing?

A recent article looks at mega churches and asks why they’re growing. Is it God, as most of the churches would say, or is it marketing, like the academics say? ...

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Marketing without Marketing
July 26, 2005

Marketing without Marketing

I came across this interview with David A. Anderson, Senior Pastor of Bridgeway Community Church in Columbia, Md., in Church Executive magazine in an article focusing on racial unity. This ...

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The Case of the Missing Church Members
July 26, 2005

The Case of the Missing Church Members

Remember Encyclopedia Brown? He was cool. Solving all those complicated cases with quick thinking. Maybe the Southern Baptist Convention should call Encyclopedia. You see, they’re missing 10 million members. Of the ...

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The Importance of Punctuation
July 25, 2005

The Importance of Punctuation

Signs at bus stops in North Miami Beach declared: Say ‘NO’ to Drugs from the NMB Police D.A.R.E Officers. See what happens when you don’t pay attention to grammar? A simple lack ...

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Telling Stories
July 25, 2005

Telling Stories

It’s no secret that Jesus’ use of parables in the New Testament continues to draw parallels to present day story telling. Using the arts—theater, photography, movies, books, and more—generation after ...

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Church Marketing Sucks Celebrates One Year Online
July 22, 2005

Church Marketing Sucks Celebrates One Year Online

Happy Birthday! Today is the one-year anniversary of Church Marketing Sucks. You may have noticed a redesign as part of the festivities. We also sent out a press ...

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Extreme Faith Bulletin
July 22, 2005

Extreme Faith Bulletin

You may have noticed that we launched a new section, Peer Review. In the past we’ve done some marketing reviews, but they were often scattered, not officially submitted, and not ...

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Ministry in Motion Interview
July 21, 2005

Ministry in Motion Interview

Seems like we forgot to mention an interview with our very own Kevin D. Hendricks (hey, that’s me!) that appeared in the e-zine Ministry in Motion back in May. I ...

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Church Signs that Suck
July 21, 2005

Church Signs that Suck

A couple weeks ago we were pointed to Crummy Church Signs, a site that lists bad church sign slogans. Nothing like a kindred spirit. Check out a few of the ...

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Church Communications Minister Gene Mason
July 20, 2005

Church Communications Minister Gene Mason

Gene Mason is the Communications Minister at the 5,000-member The Church at Brook Hills in Birmingham, Ala. He’s been doing communications ministry in local churches for 18 years, and this ...

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Search Engine Marketing for Churches
July 19, 2005

Search Engine Marketing for Churches

Last week we talked about a church successfully using keyword advertising. The story was mentioned in an article from the Search Engine Guide and covers churches and search engine marketing. ...

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Bob Lutz: Jump Into Blogging
July 19, 2005

Bob Lutz: Jump Into Blogging

Some days I feel like I’m beating a dead horse, but in case you’ve missed our previous calls for pastors to blog, maybe you’ll listen to General Motors vice chairman ...

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