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The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm
In The Comeback Effect, we are asked to think about the connections we make with guests through their experiences. What exactly is hospitality? How do we practice it intentionally? And why is this so important for church growth?
December 17, 2019
Time to Dream It All up Again
We’re taking a break to go away and dream it all up again. But the archives are here and we've got other helpful initiatives.
Thank you. Keep telling the greatest story ever told.
McPassion: The Church Marketing Parody
Just in time for Lent, the McPassion is here. For the 40 days of Lent you can screen the 4-minutes church marketing parody video online. “[Mel] Gibson’s film was the spark ...
MyLameSexLife Follow Up
As a follow up to the billboards of the MyLameSexLife.com campaign of Granger Community Church, you can look to the news articles or to the numbers. NewsThe local media loves ...
Drive-In Church
We’ve seen drive-thru church before, but a drive-in church, well that’s something new. It’s the Daytona Beach Drive-In Christian Church in Daytona Beach Shores, Fla. Apparently it goes back to ...
Church Franchising Gone Amuck
And while we’re doing satire, how about some more from Lark News: For 12 years Evergreen Christian Center was just another mega-church in Tennessee. Then the church radically changed its ministry ...
Corporate Sponsorship for Churches
Put your pitchforks down, it’s just a spoof from a Lark News article, “Corporate Sponsorship a Boon to Church Budgets”: “This [offer] couldn’t have come at a better time,” says Jacob ...
Church Marketing Without Money
Granger Community Church Communications Director Kem Meyer shares eight ways to improve church communications with little or no budget: Have conversations. Lots of them. Create a style guide. Identify your specific audience. Document your ...
21 Easter Outreach Ideas
Outreach magazine offers 21 Easter outreach ideas, including: Instead of decorating the church with flowers, donate them to local hospitals. Offer yard signs (think election year) to church members to invite neighbors ...
How Churches Use Technology
Last week I spoke with Jesse Noyes from the Boston Herald about how churches use technology for his article, “Lord Works in High Tech Ways,” which basically explores how churches ...
Monster Truck Church Ad
“This Sunday, Sunday, Sunday! It’s a sacramental showdown at St. Andrew’s Episcopal…” So begins a 60-second ad that’s making the rounds among Episcopalians. It advertises St. Andrew’s Episcopal Church in ...
Church Sells Out to DaVinci
In other DaVinci Code news, there’s the story of the Winchester Cathedral selling out. First the cathedral opened its doors to the film-makers for almost $35,000 after Westminster Abbey refused. ...
DaVinci Code Marketing
The DaVinci Code hits theaters May 19 and the movie marketing machine is rolling full steam ahead. Including an effort to rope in Christians and keep them from crashing the ...
I’m Ready to Something Remarkable With You
It looks like that New Year’s resolution to proofread everyting twice isn’t going so well. Here’s more proof. Earlier today marketing guru Seth Godin pointed to a young graduate looking for ...
Stripper Outreach
You’ve probably heard of the porn ministry XXXChurch, but have you heard of the stripper ministry JC’s Girls Girls Girls? Started by a former stripper and supported by Sandals Church ...
Church Press Release Basics
The basic rule in getting media attention is to do something newsworthy. Those crazy MyLameSexLife.com guys at Granger Community Church know a thing or two about that. And I promise ...
Church Surveys
A church survey is a great way to get input from your congregation and find out what’s working and what’s not. Tony Morgan from Granger Community Church (yes, they’re the ...
