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The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm

The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm

In The Comeback Effect, we are asked to think about the connections we make with guests through their experiences. What exactly is hospitality? How do we practice it intentionally? And why is this so important for church growth?

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When People Avoid Your Advertising
May 19, 2008

When People Avoid Your Advertising

Here’s a pretty great quote from Cammie Dunaway, the vice president of sales and marketing for Nintendo of America in an interview by the Wall Street Journal concerning the Wii ...

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Communication: Lifechurch.tv Style
May 16, 2008

Communication: Lifechurch.tv Style

Craig Groeschel has been tackling communications techniques on the Swerve blog lately. So far, he’s looked at The Question and The Visual. Just to whet your appetite… Great teachers and communicators know ...

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CFCC Ad Network Grows
May 15, 2008

CFCC Ad Network Grows

We take a lot of pride in the CFCC Ad Network. Not just anyone can throw up an ad in the CFCC network for whatever they want so long as ...

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Little Tweaks, Big Gains
May 15, 2008

Little Tweaks, Big Gains

Tiny adjustments can make a big difference. Sometimes if you just slow down a little bit, you’ll see big gains: American Airlines is saving $4 million by having their planes taxi ...

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HOW Design Conference: Design Evangelist
May 14, 2008

HOW Design Conference: Design Evangelist

I’m really honored and looking forward to speaking at the HOW Design Conference next week. For those of you who will be there, I thought I’d give you a sneak ...

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Jesus Did Polls Too
May 14, 2008

Jesus Did Polls Too

Last year at MinistryCOM, it was a delight to hear Shawn Wood‘s keynote titled “Brand Schizophrenia”. Shawn is the experiences and creative communications pastor at Seacoast and a new author. ...

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Earth Day Poll Results
May 13, 2008

Earth Day Poll Results

It’s a hot topic right now, the relationship between Father God and Mother Earth. With everyone and their brother describing everything they do as “green,” whether or not it’s good ...

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Community Organizing vs. Community Building
May 13, 2008

Community Organizing vs. Community Building

I mentioned last week about the conversation my wife and I are a part of with a handful of churches in Northeast Los Angeles discussing issues of poverty, homelessness, education, ...

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Fun With Links
May 12, 2008

Fun With Links

Amidst end-of-the-semester craziness, a wealth of links have come my way. And now, they’re coming your way. So if you want to delay the start of your Monday, check out ...

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Church Marketing Lab: Because You Love Your Mother
May 12, 2008

Church Marketing Lab: Because You Love Your Mother

Don’t you owe it to moms all over the world to give them the best designs ever? Head to the Church Marketing Lab and give some feedback for these Mother’s ...

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Our Don’t Suck List Still Sucks
May 9, 2008

Our Don’t Suck List Still Sucks

For those counting–you know who you are–it’s been 31 months since our last update about the infamous Don’t Suck list. Lots of people have made suggestions publicly on this site, ...

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Small Churches Should Embrace Cheap Technology
May 8, 2008

Small Churches Should Embrace Cheap Technology

Last week’s poll/quiz revealed the encouraging stat that 62% of churches have a web site, up from 57% in 2005 and 34% in 2000. The results come from a recent ...

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People Gotta Know
May 6, 2008

People Gotta Know

Earlier this week my wife and I were part of a conversation with a handful of churches brought together in Northeast Los Angeles. Those present were about as eclectic as ...

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Job Lab and Freelance Lab Roundup
May 5, 2008

Job Lab and Freelance Lab Roundup

We’ve seen some good action in our Freelance Lab and Job Lab since our announcement that they’re free forever. If you haven’t been checking them out, here are some opportunities ...

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Church Marketing Lab: Stages, Shirts and Summer Fun
May 2, 2008

Church Marketing Lab: Stages, Shirts and Summer Fun

Let’s talk numbers here for a minute. We’re only 52 members away from the 2,000 mark in the Church Marketing Lab, and the conversations just get better and better. Last ...

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