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The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm

The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm

In The Comeback Effect, we are asked to think about the connections we make with guests through their experiences. What exactly is hospitality? How do we practice it intentionally? And why is this so important for church growth?

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Phil Cooke: Media & the Church
November 15, 2010

Phil Cooke: Media & the Church

A Q&A with CFCC board member and media guru Phil Cooke. We talk about what the church can learn from Hollywood and how churches can communicate better.

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Firestarter: Know Who You Are
November 10, 2010

Firestarter: Know Who You Are

Luke Dusek, from Firestarter recipient Bloom in St. Paul, Minn., shares a video lesson in knowing who you are as a church.

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Homeless Advocate Mark Horvath on Church Marketing
November 9, 2010

Homeless Advocate Mark Horvath on Church Marketing

In the midst of his own homelessness crisis Mark Horvath launched InvisiblePeople.tv. We talk with Mark about outreach, marketing and homeless ministry.

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Church Marketing Lab: Christmas, Media Requests & More
November 5, 2010

Church Marketing Lab: Christmas, Media Requests & More

The church communication daily grind can become monotonous, but we should still aim for greatness. Here's some of the work we've seen recently, even if it's boring work.

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Marketing Lessons from Muslims
November 3, 2010

Marketing Lessons from Muslims

A Muslim perspective on church marketing?! Yep. We talk with Eboo Patel about multi-faith dialogue and countering negative publicity, something the church could always learn from.

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Lessons from Political Marketing
November 1, 2010

Lessons from Political Marketing

Tuesday is election day in the United States. Go vote. And then learn a thing or two about how not to communicate from the current glut of political marketing.

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Trick or Treat: What Message Does Your Church Send on Halloween?
October 28, 2010

Trick or Treat: What Message Does Your Church Send on Halloween?

This year Halloween falls on a Sunday, prompting churches to wrestle with that age-old question: Do we hand out candy with communion?

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MinistryCOM 2010: Lessons from a Newbie
October 27, 2010

MinistryCOM 2010: Lessons from a Newbie

A church communications newbie attends MinistryCOM and walks away empowered, encouraged and equipped to be a better communicator.

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Get Your Geek On: The Tech Arts Network
October 25, 2010

Get Your Geek On: The Tech Arts Network

“Tech has become an integral part of how we do weekend church,” says technical arts director Van Metschke. Learn more about the launch of the Tech Arts Network.

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Church Marketing Directory: Help for Struggling Churches & Canadian Churches, Too
October 22, 2010

Church Marketing Directory: Help for Struggling Churches & Canadian Churches, Too

Plenty of new resources have been added to the Church Marketing Directory over the past few weeks. Check out a few of the latest additions.

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Multi-Faith Dialogue Part 3: Addressing Major Roadblocks
October 20, 2010

Multi-Faith Dialogue Part 3: Addressing Major Roadblocks

We can’t share Jesus with people we don’t understand and even protest. We must overcome fears and stereotypes in order to reach people of other faiths with respect and love.

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When Churches Keep Quiet: Others Fill the Void
October 18, 2010

When Churches Keep Quiet: Others Fill the Void

When churches say nothing, others step in and fill the void. Paul Hickernell continues his "When Churches Keep Quiet" series to help churches avoid the pitfalls of silence.

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Church Marketing Lab: More Than Pretty Pictures
October 15, 2010

Church Marketing Lab: More Than Pretty Pictures

The Church Marketing Lab is about a lot more than pretty pictures. It's about church communicators helping one another out and sharing life experiences.

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5 Lessons from the Salvation of Blue Like Jazz
October 13, 2010

5 Lessons from the Salvation of Blue Like Jazz

Recently, Blue Like Jazz made headlines with a grassroots campaign that raised $125,000 to save the film from extinction. What can churches learn from this? We explore that question.

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Filling in the Gap: 4 Logo Lessons for Churches
October 12, 2010

Filling in the Gap: 4 Logo Lessons for Churches

Lessons in logo design from Gap’s redesign flub that turned a 20-year-old logo into an Internet joke.

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