The site to frustrate, educate and motivate the church to communicate, with uncompromising clarity, the truth of Jesus Christ
Archive for the ‘Featured’ Category
Bridging the Communication Gap
Too many pastors lack the basic abilities to use modern communication tools. Too many tech savvy people lack the abilities and/or the freedom to create content.
Office Hours: Tumblr vs. WordPress and Google+
Our own Justin Wise has online office hours and takes your questions. This week he talks about Tumblr vs. WordPress and Google+.
Fun with Brand Standards
Ambert Rodriguez made a great video threatening bodily harm to anyone who didn't follow the church's brand standards. We talked with Ambert to go deeper on branding.
Make it Functional: Making Sure Your Audience Can Understand Your Message
The U.S. Department of Agriculture recently simplified the food pyramid, again. It's a good example of how cutting out the clutter and getting to the essentials can better get your ...
The Power of the Question Mark
The very first rule of social media that I put in place with the churches I work with: There should be more question marks than periods on your page.
Eliminating False Assumptions
Todd Henry, author of The Accidental Creative, shows how our false assumptions can hold back our creativity. In the church, it's called the 'that's how we've always done it' excuse. ...
Office Hours: Open-Source Websites & Social Metrics
Our own Justin Wise has online office hours and takes your questions. This week he talks about open-source websites and balancing information overload on social networks.
Veneer: Getting Beneath the Surface
We talk with Jason Locy and Timothy Willard, the authors of Veneer: Living Deeply in a Surface Society, about creativity, relevant church services and more.
5 Ways to Market Your Church Through a Fundraiser
Community fundraisers are by their very nature a church marketing tool, but you can go beyond the typical promotions to get more out of your fundraiser.
Church Diversity Sucks: Why Diversity Matters
The church still remains 93% segregated, nearly 50 years after Martin Luther King Jr. declared Sunday the most segregated day of the week.
Office Hours: Church Fan Pages & Weaning Publicity
Our own Justin Wise has online office hours and takes your questions. This week he talks about Facebook fan pages and experimenting.
A Letter to Pastors: Is Communication PR or DNA?
Is your church communication PR or DNA? An open letter to pastors about two ways of handling communications and the startling differences.
Book Preview: The Accidental Creative
Todd Henry describes himself as an arms dealer for the creative revolution. He's got a new book out that can help your church communicate creatively.
Don’t Forget the Old-School Technology
Technology is wonderful. But sometimes we're too quick to embrace new technology and we leave people in the dust. Remember that there can still be value in using old technology. ...
Church Vocabulary Lesson
Words communicate. Duh. So we take a look at some common church vocab that should probably go.
