The site to frustrate, educate and motivate the church to communicate, with uncompromising clarity, the truth of Jesus Christ
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Communicating To/With Next Generation
Adweek, one of the trade pubs for the advertising industry, had an opinion piece by Deborah Morrison in their September 29 issue. Morrison is a professor of advertising at the ...
Church Marketing Lab: Countdown, Golfing, Magnets and More
This week in the Church Marketig Lab, we’ve seen some truly great pieces. If you aren’t involved over there, you’re really missing out. Both in the photo pool and on ...
Overworked? Drained? Kill Five Birds With One Stone
At one point in the not-too-distant past, my part-time communications position (which is now full-time) got so un-part-time, that I started keeping track of my hours, determined to show my ...
Stop Using Media
The Collide magazine blog just began “an ongoing and open-ended series devoted to convincing you, the church leader, not to use media.” Scott McClellan quickly clarifies, “Yes, Collide exists to encourage ...
Scent Branding Poll Results
Some out there are suggesting that scent branding is the future of marketing. Others are suggesting those people are idiots. So we did the only thing left to do–turned it ...
100 Idea Starters From Outreach Magazine
The latest issue of Outreach magazine has a 10-page feature with 100 outreach ideas for any church and size. I would link to the feature, but alas, our Outreach friends ...
Free Catalyst Ticket
Today we’ve been pitching jobs, talking about church on the cheap and now we’re giving away a free ticket. Sense a theme? Here’s the deal: The kind folks at AspireOne ...
Church on the Cheap
Times are tough. You need to go no further than the front page of your favorite news site to see that. So what’s a church to do? First things first, head ...
Times Tough? Get a Job.
The economy is down, but people still need a-savin’. And how will they hear without a church communications specialist (Romans 10:14, my translation)? That’s where we come in. In case ...
Church Marketing Lab: Christmas Comes Early
It’s about that time of year. You know, it comes in the beginning of October. Little red hats and elves start appearing on store shelves. That’s right, it’s the annual ...
Invite a Friend
This past June, my son turned four. We had a birthday party for him and invited all of his friends (well maybe not all, but a lot) to his ...
Vote for CFCC & We Get $2 Per Vote
Squidoo is doing an $80,000 charity drive. For every vote for a nonprofit they’ll give that organization $2 (up to $40,000 total). And you can vote for the Center for ...
Hard Times Poll Results
If you listen to the news and talk around the water cooler, you might just think the sky is falling. The current economic happenings certainly have an impact on your ...
Church Marketing Rocks
I pointed out something on Twitter recently, and I never could really put my finger on what aggravated me so much. And today I heard a radio ad for SportsCenter ...
The Bible Style Guide
Think Christian reported on English site Bite My Blog publishing the Bible Style Guide. Why does it matter to you, besides our contractual obligation to let you know of anything ...
Church Marketing Lab: Logos, Shirts and More
The Church Marketing Lab is now the proud home of nearly 2,500 members and over 6,000 pieces of work. Wow! What does that mean for you? That there’s a great ...
Your Church Smells
Endorphin branding. Does your church do it? Maybe I should tell you what it is first. Per Newsweek (reporting a P.R. e-mail), endorphin branding is “the use of scent as a ...