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2009 HOW Design Conference Wrap-Up Report
I’m a week late posting this, as I really struggled how to put the HOW Design Conference in words. It was really quite incredible to simply be invited to speak ...
Guns in Church Poll Results
One church recently asked members to bring their guns to church. A whole heap of you weighed in with your comments, but we wanted to give you some cut-and-dry options ...
Why People Pick a Church
Here’s an oldie but a goodie: Over at Church Relevance Kent Shaffer answered a question about why people pick a church. He shares the results of three different studies, but ...
Come and Care
I spent 90 minutes last week with a pastor from the northeast who was visiting Los Angeles for a few days. He moved to the United States from Ghana 20 ...
Christians Are Crazy Protestors
Phil Cooke and Think Christian have recently covered a marketing stunt by Electronic Arts surrounding the release of a new game, Dante’s Infrerno. Here’s a bit of what happened: The game ...
Scalejacking and Performance Metrics
Jeff Goins recently posted at Wrecked for the Ordinary entitled Marketers, Quit Hijacking Our Communities. In it, he makes some great points regarding marketers’ obsession with numbers and metrics. I’ll give ...
The Power of a Testimony
It doesn't matter what you claim about your product, but it does matter that some of the people who have used your product share their experience.
Denominational Campaign Poll Results
Recently, Kevin covered the trend of denominations running ad campaigns focusing on branding individuals as members of specific denominations. For example, “I am a Southern Baptist.” Or, “We are Episcopalians.” ...
Church Marketing Lab: Bulletins, Web Sites and More
When the folks in the Church Marketing Lab haven’t been getting together or helping Michael get ready for his presentation at the HOW Design Conference, they’ve been working hard and ...
We Are Evangelists
A recent U.S. World News & Report article we already covered included a quote I’d glossed over. It comes from the director of communications for the Episcopal Church, Anne Rudig, ...
Hands-On Advice From Servolution
Having reviewed Dino Rizzo’s book Servolution, it’s clear that there are a number of lessons for church marketers that can be drawn from it’s pages. I just want to highlight ...
Servolution: Starting a Church Revolution Through Serving
Dino Rizzo’s Servolution does two things: First, it tells the story of Healing Place Church (HPC) in Louisiana, and how in 1993, armed with a $400 check, Rizzo and his wife ...
Megachurches Are Hip, Young and Selfish
It’s not marketing news per se, but the Associated Press reported last week on a study looking at the differences in contemporary megachurches and their smaller Protestant counterparts (minichurches?). Anyone ...
Cussing Pastors Poll Results
Ed Young’s rant about cussing pastors got you guys all fired up. So we figured it was only appropriate to try and get our finger on the pulse of the ...
Quotes on Church Marketing
The Star Tribune recently offered a take on religious marketing, exploring whether or not religious groups are going overboard. The article has a token quote talking about consumerism and the ...
Build Awareness or Meet the Need
I got a call last week from a husband and wife team who are launching a new business going after people who own RVs/trailers. With boomer mobility on the rise, ...
A Church You Can Call Home
This idea has been tossed around from time-to-time, just here on Church Marketing Sucks, so I’m sure it’s made the rounds outside of our little world. But churches doing good ...