Creating Passionate Users

May 26, 2005 by

This is more of a business-type blog, but Creating Passionate Users has plenty of lessons for the church as well. Jonathan Blundell points us to and expands on their entries on people not caring if you’re the best and reverse-engineering passion (I also love Jonathan’s rant on Burger King’s “Have it your way” slogan).

Also, effective web minstry notes points to their entry on skateboard design, encouraging people to check out skateboard shops for inspiring design. I’m a little hesitant to encourage churches to check out skateboard shops, as I think youth groups borrow more than enough of that imagery, but the idea is there: Find sources of inspiration and learn from them, and know your audience.

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Kevin D. Hendricks

When Kevin isn't busy as the editor of Church Marketing Sucks, he runs his own writing and editing company, Monkey Outta Nowhere. Kevin has been blogging since 1998, runs the hyperlocal site West St. Paul Reader, and has published several books, including 137 Books in One Year: How to Fall in Love With Reading, The Stephanies and all of our church communication books.
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