Think Different: The God Pod

January 11, 2005 by

The Billy Graham iPod Special EditionWhat if the church explored the same cross-promotional efforts as U2, arguably the biggest rock band in the world? You might come up with the God Pod.

Yes, it’s a tongue-in-cheek question, but what if the church really did think outside the box when it comes to marketing? Before 2004 making a major motion picture out of a passion play would have been laughable. But it not only happened, it went on to make more than $611 million worldwide.

Perhaps the church should borrow Apple’s “Think Different” slogan.

(God Pod via Nick Ciske)

Post By:

Kevin D. Hendricks

When Kevin isn't busy as the editor of Church Marketing Sucks, he runs his own writing and editing company, Monkey Outta Nowhere. Kevin has been blogging since 1998, runs the hyperlocal site West St. Paul Reader, and has published several books, including 137 Books in One Year: How to Fall in Love With Reading, The Stephanies and all of our church communication books.
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2 Responses to “Think Different: The God Pod”

  • Matt and Nancy Heerema
    January 12, 2005

    God Pod

    U2 did it. Why shouldn’t Christians? What an awesome idea from, encouraging us to “think different”…

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    March 30, 2006 has an IPOD with all the revival meetings on it. IT HAS BEEN DONE

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