The site to frustrate, educate and motivate the church to communicate, with uncompromising clarity, the truth of Jesus Christ
Archive for the ‘Brand & Identity’ Category
Top 20 Church Logos
Church Relevance has compiled a list of the top 20 church logos. According to Kent Schaffer, blogger and co-owner of Bombay Creative, a good logo is: Distinctive. Memorable. And timeless. It is ...
The End of Static Logos
I read an interesting piece from across the pond recently; British blogger Johnson Banks begins “It’s official. The age of the static brand is coming to an end … “ In ...
Authenticity Wins Again
Values like transparency, authenticity and connectedness date back to some of our earliest entries when we started Church Marketing Sucks three years ago. When I’m given the opportunity to speak ...
Palm Sunday, Going Green
I read a great article in the New York Times this morning about churches that have gone green for Palm Sunday by purchasing eco-palms. These palms are slightly more expensive, ...
Post-Holiday Linkfest
My post-holiday recovery never quite happened, thanks to the fact that my family is trying to sell our house. So I’ve got a pile of links I haven’t had time ...
Rappin’ Pastors, Renamin’ Churches, Sharin’ Graphics
Rapping Pastors – When we did our Christmas marketing poll we forgot all about full-on rap videos. I bet that would have beaten out extra services. Who wants extra church ...
First Baptist Church Becomes CenterPoint Church
Over at the Out of Ur blog Gordon MacDonald writes about the recent name change his 180-year-old church went through. It took two votes to change the name and an ...
A Slimmer Sinner: Does Your Brand Match Your Message?
I think HP has gone off the deep end with their latest attempt to market the Photosmart line of digital cameras. They are promoting a “slimming” feature on the camera ...
5 Lists for Graphic Designers
Everybody loves lists! So we present our own list of lists to help graphic designers. 1. 50 Ways to Become a Better Designer – Loads of ideas, best practices and general ...
How to Design a Church Logo
It’s been great to see more and more activity in the Church Marketing Lab. The level of creativity is matched only by the willingness to grow and expand the gifts ...
What Kind of Car is Your Church?
So often we like to think of church as a great big family reunion. People come together regardless of class, race, income, education or geography. But if you take a ...
A Successful Church Name Change
ChristianityToday.com has the story of how a pastor at Manhasset Baptist Church successfully changed the church’s name to Shelter Rock Church. It’s a good example of the right reasons to ...
Gay-Friendly Churches
Driving into work yesterday, I was listening to NPR. In the Market Place segment, they were doing a story on the loyalty factor that gays and lesbians have toward brands. ...
A Sense of Humor is Great for Marketing
For more than 15 years I’ve driven past a church on the way to my parents’ house without ever really noticing that it was there. (Most likely because it’s located ...
Erik Ticen on Church Branding
A few months ago I clipped an article from NRB Magazine, the self-proclaimed “premiere magazine of the Christian communications industry.” (Is it just me or does that statement sound like ...
