Guy Kawasaki, a former evangelist for Apple computers, talks about the art of evangelism. In a nutshell, what used to be a religious term has been borrowed by business.
In ...
It’s been a while since we’ve had a peer review, but never fear–they’re still here. This week we’re taking a look at an Easter poster, which is a good reminder ...
Last week we asked the touchy question of whether or not churches should hire non-Christian marketers. It’s a debate we’ve had before, are having now and will probably have again.
More ...
In this week’s survey we’re asking whether or not non-Christian marketers can successfully market the church. So far just over half say yes. Coincidentally, we were pointed to an article ...
ABC’s Nightline took a look at the emergent church recently during their “Faith Matters” series, visiting several churches in my own backyard. One of those churches, Bluer, has the entire ...
Last week we asked whether or not a church should link to its pastor’s blog, playing off a post from a few months back over a church that opted not ...
I like themes so this week is going to be Simply Strategic week. Or at least Simply Strategic couple of days. Pretty strategic, huh?
Yesterday we reviewed the book Simply Strategic ...
Tim Stevens and Tony Morgan are on staff at Granger Community Church in Granger, Ind. Neither of them are nationally known, top 10 writers or speakers (yet)—they’re just two guys ...
Christianity Today has an interesting article comparing the marketing of two cats: Aslan the lion from The Chronicles of Narnia: The Lion, the Witch and the Wardrobe and Hobbes the ...
Last week during bowl games the Southern Baptist Convention aired commercials attempting to polish their image. The ads focused on the relief work of the Southern Baptist Convention’s Cooperative Program, ...
Our very own Kevin Hendricks (hey, that’s me!) was interviewed on the PixelZion podcast this weekend. Kevin and PixelZion host Jesse Haynes talk about the history of Church Marketing Sucks, ...
Last week we asked what your church marketing New Year’s resolutions were. A strong 42% committed to proofread everything, following by 29% who are resolving to break their addiction to ...
We’ve seen churches give away Hummers and Harleys before, but a house really takes the cake.
The critics aren’t impressed:
“It’s a publicity stunt. It’s a gimmick and like most gimmicks, it’s ...
We’d be remiss if we didn’t tell you about this little gift: a free audio download of the book Pyromarketing: The Four-Step Strategy to Ignite Customer Evangelists and Keep Them ...
We’ve been sitting on this one for a couple months, but content can age like a fine wine, right? Anyway, check out Marketing Mistakes Churches Should Avoid from Pastors.com:
Thinking marketing ...