What on earth is handvertising? Just what you think–it’s advertising on the back of someone’s hand, available from Handvertising USA. They wanted me to blog about this new form of ...
This is part four in a series on Lessons In Not Sucking. Today we discuss cheap marketing ideas for church planters. Having been a church planter myself, I understand the ...
This is part three in a series on Lessons In Not Sucking. Today we discuss common communication mistakes. Here are some choice mistakes I believe get in the way of ...
After a week off from the Church Marketing Lab roundup last week, we’re back to your regularly scheduled design genius. Here’s some of what’s been going on in the Church ...
Last week, we asked how much support you could muster up for the idea of church marketing. When you go to your church staff, leadership teams and church friends, what ...
Tony Morgan, over at his blog, discussed the end of Yahoo! podcasts a while back. The service shut down, and it begs the question: Is podcast listenership in decline? He ...
This is part two in a series on Lessons In Not Sucking. Today we discuss communication in print. This is all in the context of marketing so it’s important to ...
Judging from the comments and questions we get in the Church Marketing Lab it seems like logos have to be one of the hardest challenges for church marketers. But have ...
This is part one in a series on Lessons In Not Sucking. Today we discuss communication online.
1. Lower the draw bridgeWhether it be your web site, blog, My Space or ...
Seth Godin offers us a simple and succinct lesson in marketing:
Even when you don’t try, you’re telling a story.
That’s why church marketing often sucks. We don’t want to admit we’re ...
A couple good lists have been floating around, and we thought we’d point you in their direction.
First, Monday Morning Insight references a Willow magazine list of 15 innovations the church ...
Last week we gave you the opportunity to restructure your church marketing efforts with an unlimited budget. The first place you said you would hire is …
A teaching pastor. It ...
This week begins a little series I’m doing that I’ve titled “Lessons In Not Sucking.” Much of the content has culminated and been cultivated over the years here at Church ...