We've got a giant bundle of press-related stuff on Courageous Storytellers—with a healthy dose of crisis communication tips tossed in for good measure. (I hope you never, ever need them.)
In the wake of the worst oil spill in U.S. history, BP is rolling out a $50 million ad campaign. What can churches learn? Action is the best marketing.
There’s nothing quite like sweeps week investigative journalism from the local TV news for over-the-top drama, tenuous facts and hit job reporting–especially when the focus of those reports is your ...
Just before Christmas, a church in New Zealand launched a new billboard that received extensive coverage from news outlets and blogs around the world.
The church was aiming to leverage the ...
Larry Kroon is pastor of Wasilla Bible Church in Wasilla, Alaska. If that sounds vaguely familiar, it’s the home church of former Alaskan governor and vice presidential candidate Sarah Palin. ...
The basic rule in getting media attention is to do something newsworthy. Those crazy MyLameSexLife.com guys at Granger Community Church know a thing or two about that. And I promise ...