The site to frustrate, educate and motivate the church to communicate, with uncompromising clarity, the truth of Jesus Christ
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The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm
In The Comeback Effect, we are asked to think about the connections we make with guests through their experiences. What exactly is hospitality? How do we practice it intentionally? And why is this so important for church growth?
December 17, 2019
Time to Dream It All up Again
We’re taking a break to go away and dream it all up again. But the archives are here and we've got other helpful initiatives.
Thank you. Keep telling the greatest story ever told.
Church Marketing Philosophy & Free Gas
Another church is giving away free gas. This time it’s the Crossing Community Church in Chandler, Ariz. The church isn’t shy about marketing, even including a section on their web ...
VBS Meets the 21st Century
VBS–has there ever been a more churchy acronymn? Today those summer church programs for children (Vacation Bible School, for those who aren’t in the know) are far from glorified Sunday ...
Driving Traffic To Your Blog
You’ve got to love Seth Godin, marketing guru and author of Purple Cow. He posted a wonderfully contradictory post, How to get traffic for your blog, that perfectly illustrates his ...
Church Marketing Lab Round Up #10
We do this every Friday. You know what to do, right? Good. Friends – graphics for a sermon series on friendship that will appear in the church foyer and also be ...
Marketing a Church Plant
Ridge Stone Church in Canton, Ga., has launched Ridge Stone Backstage, a blog to share some of the lessons they’ve learned as a church plant that held their first service ...
Money and the Church
Money is always a touchy issue, especially for churches. There can easily be issues, whether actual or perceived. And while actual abuses cause enormous problems, I’d guess it’s the perceived ...
Would Jesus Discriminate?
2,000 yard signs, four newspaper ads, 650 bumper stickers, 720 T-shirts and 25,000 door hangers have appeared in the Indianapolis area, all promoting Jesus Metropolitan Community Church as a part ...
Church Lessons from Six Flags
Tony McCollum of Churchwerx offers four lessons for churches from Six Flags amusement parks: Signage – show then you care Broken rides – deliver what you promise Stupid rules – people are more ...
The Ins and Outs of Sponsorship for Churches
I was browsing the web site for T.D. Jakes’ 2006 MegaFest Conference and noticed something quite interesting: Coca-Cola, Pine-Sol and Clorox have signed on as sponsors of the larger than ...
Stock Photography Sucks
In the Church Marketing Lab I’m always applauding people for using original photography. This is why. Jason Kottke points us to some of the drawbacks of stock photography. Like the same ...
Pastors Overworked; Numbers Underchecked
Everybody and their brother is linking to a post by Mark Driscoll about how pastors are overworked. Amen. We’ve said this before and it’s definitely true. Driscoll offers some good ...
Top 50 Most Influential Churches
The Church Report has released their list of the Top 50 Most Influential Churches. By “influential” they mean the fastest growing churches and those with more than 2,000 in attendance ...
Reporter & Pastor Attend DaVinci Code
The L.A. Times has a column from Joel Stein about his experience attending The DaVinci Code with a pastor (registration required). Ken Baugh of Coast Hills Community Church in Aliso ...
Breaking Growth Barriers
Reaching more people often means changing how we do things, and that’s not always easy. John Jackson, pastor of Carson Valley Christian Center in Minden, Nev., offers the PDF Breaking ...
Church Marketing Lab Round Up #9
It’s your turn. Step up and offer feedback and suggestions in the Church Marketing Lab. If you’re not sure how to start, check out our guidelines for helpful instructions. Where Jesus ...
