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The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm

The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm

In The Comeback Effect, we are asked to think about the connections we make with guests through their experiences. What exactly is hospitality? How do we practice it intentionally? And why is this so important for church growth?

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Deidox and The Power of Story
February 9, 2009

Deidox and The Power of Story

Recently, Deidox.com wrote to us to let us know about their film project. They make incredibly moving short clips telling the stories of everyday people God is using, and then ...

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2009’s Marketing Trends that Matter to Your Church
February 6, 2009

2009’s Marketing Trends that Matter to Your Church

The always-insightful Kem Meyer recently discussed nine marketing trends for 2009 (originally at Adverblog). She framed them in the context of churches and how these nine issues create a perfect ...

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Seth Says Marketing Should Come Before Product
February 5, 2009

Seth Says Marketing Should Come Before Product

I completely disagree with the wise sage Mr. Seth Godin in his recent post that asks, “Which comes first, the product or the marketing?” Seth says “…it’s pretty clear that the ...

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Making Online Video Work for Your Church
February 4, 2009

Making Online Video Work for Your Church

Everyone talks about the allure of online video. But can it be useful for anything besides Super Bowl commercials and amateur video of a man getting hit in the groin ...

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Tough Times: More Them, Less Us, All Him
February 3, 2009

Tough Times: More Them, Less Us, All Him

While one source reports a 5% increase in churchgoers in the UK, the Gallup reports for the U.S. are showing no growth. While we find ourselves in tough economic times, ...

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Help the Church Get Their Online Act Together
February 2, 2009

Help the Church Get Their Online Act Together

One of the good guys over at Monk Development recently approached us about a survey they’re conducting to examine the state of the church online. They figured our readers are ...

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CMS Voted Best Ministry Blog: Thanks
January 30, 2009

CMS Voted Best Ministry Blog: Thanks

We don’t do what we do for recognition… but that doesn’t mean it doesn’t feel great to get it every now and then. So… I was thrilled, no amazed, no ...

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NFL Allows Church Super Bowl Parties
January 29, 2009

NFL Allows Church Super Bowl Parties

After banning church Super Bowl parties in the past, the NFL has relented and is allowing churches to show the big game, provided they don’t charge for the event or ...

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Church Marketing Lab: Worship logos to 80-Year-Old Mailers
January 29, 2009

Church Marketing Lab: Worship logos to 80-Year-Old Mailers

We’re always overwhelmed to find that some members in the Church Marketing Lab don’t even know what Church Marketing Sucks is. And vice versa. Surely some of you stumble upon ...

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Friendly Reminder: Check Your Carbon Monoxide Detector
January 29, 2009

Friendly Reminder: Check Your Carbon Monoxide Detector

At a church in Atlanta, a dozen people had to be taken to the hospital recently due to carbon monoxide poisoning. Now surely, no one meant for this to happen. But ...

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Dealing With Your Church’s Bad Drivers
January 28, 2009

Dealing With Your Church’s Bad Drivers

We’ve talked before about rep’in your church with pride. But sometimes, the people in your church didn’t even do anything that bad. Other people are just too doggone picky. Take this ...

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Recession-Proof Your Church
January 27, 2009

Recession-Proof Your Church

New layoffs are announced each week and the unemployment numbers keep rising. Talk of recession-proofing your life is becoming more and more common, and with shrinking giving the church is ...

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Catalyst West Coast Discount
January 26, 2009

Catalyst West Coast Discount

Lots of folks have lamented the east coast bias in major church conferences. Innovate is in Indiana, MinistryCOM is usually somewhere in the Midwest, Catalyst is in Atlanta, and the ...

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Church Marketing Lab on Twitter
January 23, 2009

Church Marketing Lab on Twitter

Yesterday we talked about Twitter, and I’m sure tons of you out there are already using the service. I know the four of us at Church Marketing Sucks are. But ...

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It’s Twitter Time for Your Church
January 22, 2009

It’s Twitter Time for Your Church

Anthony Coppedge recently released a $5 e-book entitled The Reason Your Church Must Twitter. It covers everything from what in the world a Twitter is to how your church can ...

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