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The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm

The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm

In The Comeback Effect, we are asked to think about the connections we make with guests through their experiences. What exactly is hospitality? How do we practice it intentionally? And why is this so important for church growth?

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The Church Needs to Get Angry
May 27, 2009

The Church Needs to Get Angry

Eugene Cho asks if Christians just aren’t angry enough about grave injustices like human trafficking. He does so with some language your grandmother wouldn’t approve of (though he does use ...

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Nobody Cares About Your Web Site
May 26, 2009

Nobody Cares About Your Web Site

Media Salt has a great article, whose title I shamelessly stole here, focusing on what your church can look like on the web. Their basic idea? If you’re still struggling to ...

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Be Generous, Creatively
May 22, 2009

Be Generous, Creatively

For many, a down economy is a frightful time. Luckily, as we’ve noted before, God is not taking part in the recession. This is a prime opportunity for churches to ...

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Homeless Marriage, Church Marketing and Simplicity
May 21, 2009

Homeless Marriage, Church Marketing and Simplicity

Somewhere along the way down this road of the church in America, we picked up some buzzwords. Then, those buzzwords picked up some baggage. Things started one way, but they ...

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Where Do I Begin?
May 20, 2009

Where Do I Begin?

From a recent post in the lab: Hello all… I am new to this board, although I have been frequenting Church Marketing Sucks for quite some time. We have been in ...

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Updates From the Events Lab
May 19, 2009

Updates From the Events Lab

We wanted to give you a reminder that Michael Buckingham, of CFCC and Holy Cow fame, will be speaking again this year at the HOW Design Conference in Austin, Texas. ...

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Heath Brothers on Going Viral
May 18, 2009

Heath Brothers on Going Viral

Their monthly column in Fast Company is always a great read, and this month is no exception when the Made to Stick brothers Dan Heath and Chip Heath give us ...

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Taking Church Beyond Sunday
May 15, 2009

Taking Church Beyond Sunday

So that Compassion blogging indie rocker Shaun Groves has a sarcastic little blog post about how church leaders in the developing world don’t get it. They’re doing goofy things like ...

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Church Marketing Lab: Summer Fun and More
May 15, 2009

Church Marketing Lab: Summer Fun and More

This week in the Church Marketing Lab, we hit 8,000 pieces submitted. It’s come a long way since this announcement. One thing that still hasn’t gotten old is to see ...

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What’s the Story?
May 14, 2009

What’s the Story?

It’s been a week of exciting news in the world of church communications events. First on the list, the Center for Church Communication is excited to announce a new conference, ...

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Church Copycats
May 13, 2009

Church Copycats

Recently, I came across Godwitter.com via the xpirimental blog. My palms became sweaty, my heart sped up, my stomach twisted and my mind went back to the service formerly known ...

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Advertising Age Explores Church Marketing
May 12, 2009

Advertising Age Explores Church Marketing

The fundamental principles of church marketing have been explored here exhaustively. But it’s always good to keep getting back to the basics and exploring the building blocks of church marketing. ...

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The Failure of Church Marketing
May 11, 2009

The Failure of Church Marketing

In a recent article published on wrecked.org, Jonathan Foster takes some shorts at church marketing. The article is entitled The Failure of Church Marketing, and he goes through a fairly ...

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Church Marketing Lab: Three Posters and a Billboard
May 8, 2009

Church Marketing Lab: Three Posters and a Billboard

The Church Marketing Lab has been booming lately. We’ve been discussing how long people keep old files around, how to target a specific audience, how to promote without bulletin inserts ...

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Churches Should Learn to Shut Up Too
May 7, 2009

Churches Should Learn to Shut Up Too

The Harvard Business Blog recently published an article entitled When to Keep Your Mouth Shut, taking a look at the high cost of over-communicating. They give some examples: continuing to ...

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