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The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm

The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm

In The Comeback Effect, we are asked to think about the connections we make with guests through their experiences. What exactly is hospitality? How do we practice it intentionally? And why is this so important for church growth?

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MinistryCOM 2010 Scholarships
September 8, 2010

MinistryCOM 2010 Scholarships

Events are a great opportunity to grow and learn as communicators. So we're pleased to offer scholarships for MinistryCOM 2010.

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WTF Church
September 6, 2010

WTF Church

The college ministry's banners proclaimed "WTF" in bold letters. But rather than the familiar if profane abbreviation we're used to, the words "worship," "teaching" and "friends" appeared below each letter.

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Church Marketing Lab: T-Shirts and Great Discussions
September 3, 2010

Church Marketing Lab: T-Shirts and Great Discussions

There has been plenty of action in the Church Marketing Lab lately, both in the discussion boards and the photo pool. Here is a glimpse of what we've seen pass ...

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Web-based Ministry: Investment or Expense?
September 1, 2010

Web-based Ministry: Investment or Expense?

Our own Cynthia Ware discusses some participatory media best practices, explores obstacles, remedies to resistance and challenges us to get our Google on!

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The NINES: 6 Questions, $10 Off
August 30, 2010

The NINES: 6 Questions, $10 Off

Insights and lessons from marketing The NINES, an online church leadership conference coming Sept. 9, including a $10 discount.

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Job and Freelance Board: Web Freelancers and Communication Pros
August 27, 2010

Job and Freelance Board: Web Freelancers and Communication Pros

We've posted some great opportunities on the Job Board and Freelance Board in the last few weeks, and we'd be remiss not to share them here. Check out the latest ...

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Are We Building Bench-Riding Believers?
August 25, 2010

Are We Building Bench-Riding Believers?

Our work sometimes suggests that people “come, sit and stay” as opposed to “go, tell and do.”

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Going Second
August 23, 2010

Going Second

Seth Godin says, "Go first!" But that may not be the best advice for church communicators who need to follow the leading of their pastors.

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Church Marketing Directory
August 20, 2010

Church Marketing Directory

The Church Marketing Directory has been expanding rapidly over the last couple of months. We’re here to round up some of the latest action and links that have gone live.

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Reminding People Why We’re Here
August 18, 2010

Reminding People Why We’re Here

When people have a sense of why they're here, direction and decisions become clear. As communicators, we would serve our audiences well to continually remind them why they're here.

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Live Webinar with Cynthia Ware
August 17, 2010

Live Webinar with Cynthia Ware

Check out a live webinar with our own Cynthia Ware today on M2Live at 11:30 a.m. EDT (8:30 a.m. PDT).

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Twitter Lessons from Rick Warren
August 16, 2010

Twitter Lessons from Rick Warren

Last week Rick Warren challenged any church in America to a who’s godlier contest with a tweet that gives us a chance to learn some social media lessons.

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Church Marketing Lab: DVD Covers, Fliers & Great Questions
August 13, 2010

Church Marketing Lab: DVD Covers, Fliers & Great Questions

Keep up with the action from the Church Marketing Lab over the past few weeks. From hot discussions to new graphics, we have a look at what's new.

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Strippers vs. Churchgoers
August 12, 2010

Strippers vs. Churchgoers

Strippers turn the tables and protest the church that protested them. We explore [obvious] lessons in church communication from this goofy tale.

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The Diversity Filter
August 11, 2010

The Diversity Filter

One of the unstated rules in the church world when creating visual communication pieces--especially when visuals call for pictures of people--is to make sure everything looks diverse.

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