Archive for the ‘The Christian Walk’ Category

Pastor Bans Facebook to Stop Adultery
November 19, 2010

Pastor Bans Facebook to Stop Adultery

A New Jersey pastor blames Facebook for marital infidelity and orders his staff to close their accounts or resign. Overkill! It’s all in how you use a tool.

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Going Second
August 23, 2010

Going Second

Seth Godin says, "Go first!" But that may not be the best advice for church communicators who need to follow the leading of their pastors.

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the-christian-walk Article
January 18, 2010

The Truest Form of Relevance

As a church marketer, I often read articles questioning whether or not the church is relevant, a copycat or not original. I read these because it’s my job to represent ...

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news-updates Article
January 12, 2010

Why Can’t Christians Be Original?

Encouraging the church not to be a copycat is a popular topic around here. The subject landed a spot in our top 10 posts of 2009 and was your pick ...

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the-christian-walk Article
December 21, 2009

Called to Consistency & Living in Brokenness

From the beginning one of the communications issues we’ve continually harped on is that some of the very worst marketing for churches is Christians themselves. So often we’re a poor ...

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multimedia Article
October 20, 2009

Tell a Story That’s True

I keep coming across videos being passed around by Christians that are essentially video versions of debunked e-mail forwards. There’s the more professional “Does God Exist?” video featuring a childhood ...

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the-christian-walk Article
October 8, 2009

America’s Giving Challenge

The Case Foundation just kicked off a month long fund raising effort with America’s Giving Challenge. They’re giving away $150,000 in prize money to charities that can mobilize the most ...

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the-christian-walk Article
September 29, 2009

We’re Sorry, One More Time

Recently, I gave a little bit of a rough time to Christian apologists. All too often, I’ve found myself wanting to apologize because it’s the cool thing to do in ...

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the-christian-walk Article
September 16, 2009

We’re Sorry, Again and Again

Recently, Just Wallpaper published an open letter to those who have been burned by churches. I’ve either heard or seen similar apologies other places, and I just can’t decide how ...

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the-christian-walk Article
September 1, 2009

Creatively Communicating Love

Communicating love can be unbelievably difficult–especially to those unlike ourselves. I don’t know if it’s a deep-seeded psychological issue, a fear of the unknown or some other strange side effect ...

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the-christian-walk Article
August 19, 2009

7 is greater than 1

7 is greater than 1. I know that sounds obvious, but as this video from Soul City Church reminds us, we seem to forget that when it comes to church. ...

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the-christian-walk Article
July 1, 2009

The Power of a Testimony

It doesn't matter what you claim about your product, but it does matter that some of the people who have used your product share their experience.

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the-christian-walk Article
April 24, 2009

The Soloist

Thanks to the kindness of a well connected friend, I attended an advance screening of The Soloist, releasing in theaters across the country today. The movie stars Jamie Foxx and ...

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the-christian-walk Article
March 10, 2009

Mark Batterson: Church is a Tag-Team Sport

I love wild-goose-chaser and National Community Church pastor Mark Batterson’s blog entry this morning: Church is a Tag-Team Sport. It’s a good reminder of the powerful word of mouth, person ...

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the-christian-walk Article
February 26, 2009

To Create or Copy?

It’s a huge question among churches. One side says, “Now now, there’s no need to reinvent the wheel.” The other side says, “But it’s about artistic integrity and beauty, man!” ...

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