The site to frustrate, educate and motivate the church to communicate, with uncompromising clarity, the truth of Jesus Christ
Archive for the ‘Philosophy’ Category
How World Vision Forgot Their Vision
In trying to focus on their big idea, World Vision forgot their big idea. It offers an important lesson in focus and distraction for churches.
Steven Furtick and the Case of the Spontaneous Baptisms
Steven Furtick's Elevation Church puts on not-so spontaneous baptisms, drawing critical fire and raising important questions for churches.
ChurchMag Spotlight: Kevin D. Hendricks
"This is the greatest story ever told. We want people to come to our churches and hear that. But if we're not telling anybody—we're not doing the great commission."
Steve Fogg on Marketing
“The best ‘marketing’ happens when we move towards people, rather than just broadcast at them.”
Two Communication Keys That Doubled My Church
My church's attendance doubled in two years. Why? Because we focused on our 'why.' We told people why we existed and said no to distractions.
What the Church Could Learn from Google CEO Larry Page
Google CEO Larry Page challenges the world to create something that doesn't exist. That's exactly what churches should be doing.
Rick Warren, Mental Health & Embracing Brokenness
In the aftermath of the suicide of Rick Warren's son, we're confronted with the false expectation that Christians should be perfect.
5-Minute Church Communication Strategy
Struggling to start a communication strategy for your church? Take five minutes to ponder these two questions and begin to bring some clarity to your approach.
Church Communication Hero: The Dream of MLK
Martin Luther King Jr. gave the I have a dream speech, not the I have a plan speech. Inspiring people is more effective than informing them.
Thanksgiving All Year Long: Thankfulness as Communication Strategy
Thanksgiving is an opportunity to reflect and be thankful. It's also an ideal communication strategy we can employ all year long.
Rediscovering Vision: Tim Stevens & Granger
We talk with Tim Stevens of Granger Community Church about how after nearly 20 years of growth the church got stuck but didn't stay there.
Office Hours: Wasting Time on Twitter & Basic Comm Strategy
Our own Justin Wise has online office hours and takes your questions. This week he talks about Twitter and comm strategy.
Moving Beyond Stories
Story has become a buzzword lately, but we need to push beyond stories and connect with the theology and identity of what we communicate.
Video: The Communications Pyramid
Our own Justin Wise shares at the Speak Conference about the communications pyramid.
The Problem with Excellence Part 2
Excellence is a great value, until it starts weighing us down. We explore some solutions to excellence as perfectionism, excellence spreading you too thin and having the wrong motivation.
