Church Marketing Sucks

Fair Use and Your Church: Part 3

This is part three in a three-part series on fair use law and your church. This article is written by a copyright professional, but it is not to be considered ...

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Another Lesson from Starbucks

Starbucks is often used as an example within the world of church marketing. They have an experience, they knew how to tell their story. Yes, I said “knew how to tell ...

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Fair Use and Your Church: Part 2

This is part two in a three-part series on fair use law and your church. This article is written by a copyright professional, but it is not to be considered ...

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If You Had a Free Conference Poll

Last week we asked which conference you’d attend if you had a free ride. The clear winner was the Catalyst conference with 25% of the vote (Don’t forget about 10% ...

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Fair Use and Your Church: Part 1

This is part one in a three-part series on fair use law and your church. This article is written by a copyright professional, but it is not to be considered ...

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Church Marketing Lab: Logos, Easter and Wine

Maybe you’re not following the Church Marketing Lab on Twitter yet. And if that’s the case, you wouldn’t have been kept up on the stuff that was passing through this ...

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Thinking Before Clicking: Returning to Graphic Design Basics

The New York Times offers a reflection on what graphic design looked like 30 years ago. It was all T-squares, X-Acto knives and rubber cement. You had to do it ...

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Churches Could Learn From Dentyne

Last fall I wrote a four-part series called “The Illusion of Community.” I talked about online community networks, building community in our weekend gatherings, why community ‘online’ and ‘offline’ might ...

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The Strip Church: Not Your Average Church

The newest project of Fireproof Ministries (the guys behind XXX Church) is The Strip Church. As in the Las Vegas strip (though Vegas and the other kind of strip kind ...

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MLK Day Poll Results

Each of the last two years, we’ve hit on our perceived importance of MLK Day. And we’re big believers that it’s a holiday about giving, not receiving (unlike that big ...

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Deidox and The Power of Story

Recently, Deidox.com wrote to us to let us know about their film project. They make incredibly moving short clips telling the stories of everyday people God is using, and then ...

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2009’s Marketing Trends that Matter to Your Church

The always-insightful Kem Meyer recently discussed nine marketing trends for 2009 (originally at Adverblog). She framed them in the context of churches and how these nine issues create a perfect ...

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Seth Says Marketing Should Come Before Product

I completely disagree with the wise sage Mr. Seth Godin in his recent post that asks, “Which comes first, the product or the marketing?” Seth says “…it’s pretty clear that the ...

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Making Online Video Work for Your Church

Everyone talks about the allure of online video. But can it be useful for anything besides Super Bowl commercials and amateur video of a man getting hit in the groin ...

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The Church and Hooters Poll Results

A few weeks ago, Rice Temple Baptist Church met Hooters. And their community saw great dividends from their partnership. You might originally be taken aback if you heard a Hooters ...

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