Who is Tay Zonday and why should you care? I’m glad you asked, because he is one of the latest examples of viral video gone wild in the new advertising ...
What on earth is handvertising? Just what you think–it’s advertising on the back of someone’s hand, available from Handvertising USA. They wanted me to blog about this new form of ...
CNN is giving some church marketing love in their video top stories. It seems as if a church sent out 50,000 mailers entitled “Red Hot Sex” to their community. The ...
The Delmarva Daily Times recently discussed church marketing and included our very own Brad Abare. You should check it out.
The article discusses religious leaders choosing “new” ways to advertise. And ...
A few days ago we talked about online church video. We encouraged everyone to embrace the phenomenon of online video and harness its power. One church in Boston is doing ...
OK, so the title isn’t fully accurate. But it is how one church did it. Eastpoint Community Church in Middletown, Del. had an incredibly simple, strategic and successful marketing campaign, ...
Apparently it’s church billboard week. First it was “Satan “ in the copy, and now it’s “Sucks.” GracePoint Church in Wichita, Kan. has launched a billboard campaign that’s drawing criticism, ...
Lifechurch.tv launched a new billboard campaign recently that’s pretty creative. I’ve seen billboards for churches before and I’ve liked, well, none of them. This might change my mind. The time ...
If you’re not already getting the Monday Morning Memo from adman Roy H. Williams, you’re missing out. Not only is Williams a brilliant pithy writer, he’s got one of the ...
The Atlanta-Journal Constitution reports on a church billboard campaign that’s personal. Love this quote:
“Marketing and evangelism are the same thing,” says Mara Einstein, associate professor of media studies at the ...
Last month I wrote an entry about potential partnerships that might exist between companies and churches. Not surprising, it sparked several heated comments. I am working on a follow up ...
Here at Church Marketing Sucks, we are often criticized for feeding the capitalistic free-market economy mindset that says if you advertise, promote, or market something well, people will come and ...
With membership declining as much as 20% in the last decade, the United Church of Canada needs to try something drastic. So they’ve launched a $9.3 million ad campaign. The ...
I know I’ve complained about being busy before, but you know it’s bad when Christianity Today is clamoring for more CMS. Their weblog reported on a pastor donating to the ...