The site to frustrate, educate and motivate the church to communicate, with uncompromising clarity, the truth of Jesus Christ
AOXEN's Posts:
Seth Godin Asks: Is Marketing Evil
Marketing guru Seth Godin asks the question “Is Marketing Evil?” in one of his latest posts. Seth starts by saying that marketing, done well (aka that doesn’t suck), will: 1. Tell ...
Another Lesson from Starbucks
Starbucks is often used as an example within the world of church marketing. They have an experience, they knew how to tell their story. Yes, I said “knew how to tell ...
Tough Times: More Them, Less Us, All Him
While one source reports a 5% increase in churchgoers in the UK, the Gallup reports for the U.S. are showing no growth. While we find ourselves in tough economic times, ...
CMS Voted Best Ministry Blog: Thanks
We don’t do what we do for recognition… but that doesn’t mean it doesn’t feel great to get it every now and then. So… I was thrilled, no amazed, no ...
Activity vs. Action
Once again marketing guru Seth Godin stirred up some thinking with this post that caused me to think about all the ministries churches are involved with. While Seth is talking ...
Why Do You Do What You Do?
I see too many people in ministry, whether it’s a pastor, media director or office assistant who would have a difficult time telling you why they do what they do. ...
Death to the Church Bulletin
"June 22 was a sad day at Park Community Church, we lost a dearly beloved friend ... our weekly program."
Alltop and the Church
For those of you who haven’t used Alltop, now there’s a reason to check it out—they’ve added a church section. Alltop is an categorically organized aggregate of the greatest information sources ...
CMS at HOW Design
When I returned home from the 2008 HOW Design Conference the question was “How did it go?” In a word: WOW. You know those times when the thing before you is bigger ...
HOW Design Conference: Design Evangelist
I’m really honored and looking forward to speaking at the HOW Design Conference next week. For those of you who will be there, I thought I’d give you a sneak ...
MinistryCOM 2007 Recap
I’m just getting back into the swing of things after a great time at the MinistryCOM conference in Nashville last week. I talk often about setting the bar as communicators, ...
Church For Men
Most of you have heard the debate that church doesn’t speak the language of men, that the church with its tears and emotion doesn’t cater to men. There have been ...
Church Marketing Lab LIVE!
Just received some exciting news from the folks at MinistryCOM, I will be hosting the first ever Church Marketing Lab LIVE! at the conference in Nashville, Tenn. Sept. 13-14. It’s ...
How to Design a Church Logo
It’s been great to see more and more activity in the Church Marketing Lab. The level of creativity is matched only by the willingness to grow and expand the gifts ...
Churches Respond to The DaVinci Code
In the past few weeks I’ve talked to the L.A. Times, Fox News and Court TV’s Crier Live. It all started with The DaVinci Code. I worked with a church ...
