Kevin D. Hendricks

When Kevin isn't busy as the editor of Church Marketing Sucks, he runs his own writing and editing company, Monkey Outta Nowhere. Kevin has been blogging since 1998, runs the hyperlocal site West St. Paul Reader, and has published several books, including 137 Books in One Year: How to Fall in Love With Reading, The Stephanies and all of our church communication books.

Kevin D. Hendricks's Posts:

examples Article
December 20, 2007

When Churches Get It Right

by Margaret Pittman, Guest Blogger Occasionally churches get it right–they do something so significant that it makes you stand back in awe and amazement. And as a critic of the ...

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brand-identity Article
November 2, 2007

Best and Worst Logo Redesigns

Judging from the comments and questions we get in the Church Marketing Lab it seems like logos have to be one of the hardest challenges for church marketers. But have ...

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philosophy Article
November 1, 2007

Marketing Without Trying

Seth Godin offers us a simple and succinct lesson in marketing: Even when you don’t try, you’re telling a story. That’s why church marketing often sucks. We don’t want to admit we’re ...

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news-updates Article
October 29, 2007

Interviews with Bloggers

Apparently press coverage comes in spurts. Last week we were in How magazine, this week Church Marketing Sucks is featured in a series of blogger interviews from Issue Dynamics. You ...

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news-updates Article
October 26, 2007

CMS in How Magazine

If you’re flipping through the December 2007 issue of How magazine you might see something familiar–this site. There’s a screenshot of Church Marketing Sucks on page 104 in an article ...

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philosophy Article
October 6, 2007

Church Marketing Lessons from a Women’s Homemaking Course

So Southwestern Baptist Theological Seminary is offering college-level coursework in homemaking–sewing, cooking, parenting. It’s part of a humanities degree with a concentration in homemaking, and it’s only for women. While jaws ...

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first-impressions-beyond Article
September 20, 2007

What if Church was Fast, Fun & Friendly?

Brenton Balvin recently went to work for Target and noted that Target strives to be a ‘fast, fun and friendly place to work and shop’ and maybe churches need to ...

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reviews Article
August 6, 2007

The Long Tail: Why the Future of Business is Selling Less of More

Wired editor Chris Anderson champions the concept of the long tail in The Long Tail: Why the Future of Business is Selling Less of More–basically the digital age has ushered ...

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the-christian-walk Article
August 2, 2007

I-35W Bridge Collapse: A Church Marketing Perspective

You’ve surely heard by now, that the I-35W bridge over the Mississippi River in Minneapolis collapsed yesterday, killing at least four, injuring 79 and at least eight more are still ...

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evangelism-outreach Article
July 18, 2007

Grow Your Church By Asking People to Leave

Craig Groeschel at LifeChurch.tv has an interesting series of blog posts on getting people to leave your church. It seems completely counter-intuitive, but it makes sense. If people aren’t moving ...

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events Article
July 11, 2007

Buzz Film Fest

The Buzz Conference wrapped up in Washington, D.C., a few weeks back and the results of their film festival are now online. You can watch the four top church films ...

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church-business Article
July 10, 2007

Oops: Mistakes in Church Leadership

Craig Groeschel is sharing four mistakes he’s made at LifeChurch.tv. I think it’s always helpful when people share their mistakes so you can learn from them and hopefully not make ...

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the-christian-walk Article
July 5, 2007

Turning Churches into Homeless Shelters

I stumbled on this satirical and presumably fictional piece last month. The fact that it quotes big-name mega-church pastors in the Twin Cities gives it an eerie feeling of authenticity. ...

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reviews Article
June 12, 2007

The Dip: A Little Book That Teaches You When to Quit (and When to Stick)

Marketing guru Seth Godin offers a little book (seriously, it’s only 76 pages) that tells you when to quit. The Dip is all about quitting what doesn’t work and sticking ...

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technology Article
June 11, 2007

Where’s the Church on Facebook?

If you’re plugged into the social networking site Facebook at all you’ve probably heard about the recent launch of their developer’s platform. For the uninformed, basically third party companies can ...

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