Easter Effort: Microsite

Easter Effort: Microsite

April 3, 2015 by

Jared Brandon is the director of communications at Parker Hill Church in Scranton, Pa.

What’s your favorite part about celebrating Easter at your church?

I get really excited that there are people who will walk into our church this Easter as broken, hopeless messes, and will walk out healed and filled with a hope they could never have imagined. This one day can change them forever!

Share one cool way your church is spreading the word about Easter this year:

This year we launched a one-page microsite on a subdomain of our website. All of our communication channels (platform, print, social, advertising, etc.) point to that domain. This was a ‘test the waters’ sort of thing while our new site is being developed. I wanted potential guests to have a better first impression of our church than our existing site can currently provide. Publishing a one-page WordPress theme was the quickest way I could conceive of achieving that.

How do you keep your focus on the joy of Easter amid the stress of looming deadlines and long hours?

I don’t always—I often find myself distracted and disheartened by the mighty to-do list. But when I see that I’ve gotten off track and my stress level is high, I try to take a step back, pray and talk with my coworkers who are dealing with the same thing.

Super Sunday: Planning Easter for Your ChurchNeed More? 3 Easter Resources:

  1. Get more Easter ideas with our growing collection of articles, examples, and more.
  2. Check out our book, Super Sunday: Planning Easter for Your Church, for tips on how to plan, promote, and survive Easter.
  3. Go deeper for even more Easter resources and join our Courageous Storytellers Membership Site. You'll get access to downloadable resources including planners, guides, worksheets, graphics, and more.
Photo by Mars Hill Church Seattle.
Post By:

Jared Brandon

Jared Brandon is the director of communications at Parker Hill Church in Northeast Pennsylvania. He pretends to blog at JaredBrandon.com.
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