Church Websites 101: Remember the Real World

Church Websites 101: Remember the Real World

May 4, 2011 by

So you think your church needs a website. Or a new site. Or a better site. Rock on. Welcome to Church Websites 101, a quick and dirty series about how to start or restart your church’s website.

We started this series just over a month ago and its time to stick a fork in it. We’ve shared our wisdom about launching a basic church website and you’re welcome to add your two cents in the comments or over at the Church Marketing Lab. There are a wealth of ideas here to help you get a website that doesn’t suck:

And now it’s time to remember the real world. For all the effort you’re going to put into this virtual website, remember that it’s all about connecting to real people and connecting them to Jesus. Don’t ever lose site of that as you juggle pixels and page views.

Your website should have connections to the real world. You should have people and photos and stories that pull people in and make them want to connect. You should have directions and maps and service times that make it easy for people to get there. You should have a compelling site because we have a compelling faith.

More Church Websites 101:

Web Basics: "Build a site your church can actually sustain."

Post By:

Kevin D. Hendricks

When Kevin isn't busy as the editor of Church Marketing Sucks, he runs his own writing and editing company, Monkey Outta Nowhere. Kevin has been blogging since 1998, runs the hyperlocal site West St. Paul Reader, and has published several books, including 137 Books in One Year: How to Fall in Love With Reading, The Stephanies and all of our church communication books.
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2 Responses to “Church Websites 101: Remember the Real World”

  • A Bloomberg article recently featured the following (hilarious) quote:

    “It’s like a real-life version of LinkedIn,” says founder Peter Farnsworth. “We’re bringing the business community together through pingpong.”

    Did this guy really just compare LinkedIn to real life? This funny bit is also a reminder of your point here: the real world still matters more than the virtual one. If you want to be extraordinary online, you first have to be extraordinary offline.

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  • Church Construction
    May 10, 2011

    Awesome info! I was honestly just thinking about something similar to this other day so, it was almost weird when I ran across this. You would be surprised how many people simply have no idea when it comes to this kind of stuff. Anyway, thanks for getting this cool info out there and I am sure I am not only one who appreciates you taking time to post this for masses.

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