How is your church progressing in the world of marketing. Over the last 6 years, we've watched a changing tide towards the idea of marketing, but we wanted to get ...
What if Christians were seen presenting a positive message, instead of a negative one? What if we were perceived in our community as cheerleaders and supporters rather than angry critics?
Often, churches take polar opposite approaches to relevance. Some aim to keep pace with trends and culture, while others look to connect on deeper, more timeless issues. We asked how ...
We find lessons in financial communication for local churches from a fundraising plea by megachurch pastor and televangelist Rod Parsley asking for $1 million to buy an airplane.
In the last few weeks, the Directory has expanded, and we've started seeing global listings. Here are just a few of the resources added over the past few weeks.
Churches are all over the board with how far in advance they do their weekly service planning. Some make their decisions on the morning of services, and others know over ...
The college ministry's banners proclaimed "WTF" in bold letters. But rather than the familiar if profane abbreviation we're used to, the words "worship," "teaching" and "friends" appeared below each letter.
There has been plenty of action in the Church Marketing Lab lately, both in the discussion boards and the photo pool. Here is a glimpse of what we've seen pass ...
Our own Cynthia Ware discusses some participatory media best practices, explores obstacles, remedies to resistance and challenges us to get our Google on!
As we hit one of the biggest marketing seasons of the year, we're interested to hear how your church is faring this fall. Overwhelming energy? Big letdowns? Somewhere in the ...