The site to frustrate, educate and motivate the church to communicate, with uncompromising clarity, the truth of Jesus Christ
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The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm
In The Comeback Effect, we are asked to think about the connections we make with guests through their experiences. What exactly is hospitality? How do we practice it intentionally? And why is this so important for church growth?
December 17, 2019
Time to Dream It All up Again
We’re taking a break to go away and dream it all up again. But the archives are here and we've got other helpful initiatives.
Thank you. Keep telling the greatest story ever told.
Secular Marketers Try to Promote Church Attendance
In this week’s survey we’re asking whether or not non-Christian marketers can successfully market the church. So far just over half say yes. Coincidentally, we were pointed to an article ...
Lessons from a German Movie Theater
This past Christmas my wife and I spent nearly two weeks in Germany, traveling the country visiting friends, seeing the sights, and getting up close and personal with events from ...
Reaching Out to Teen Moms
In the January/February issue of Outreach magazine, Koshy Muthalaly draws our attention to two southern California churches, Soulfarers Community and Epic Church. Each month, 15 to 20 volunteers “shower love ...
The Emergent Church on Nightline
ABC’s Nightline took a look at the emergent church recently during their “Faith Matters” series, visiting several churches in my own backyard. One of those churches, Bluer, has the entire ...
Simply Strategic Podcast
I like themes so this week is going to be Simply Strategic week. Or at least Simply Strategic couple of days. Pretty strategic, huh? Yesterday we reviewed the book Simply Strategic ...
Aslan vs. Hobbes: A Marketing Comparison
Christianity Today has an interesting article comparing the marketing of two cats: Aslan the lion from The Chronicles of Narnia: The Lion, the Witch and the Wardrobe and Hobbes the ...
Reimaging the Southern Baptist Convention
Last week during bowl games the Southern Baptist Convention aired commercials attempting to polish their image. The ads focused on the relief work of the Southern Baptist Convention’s Cooperative Program, ...
PixelZion Podcast
Our very own Kevin Hendricks (hey, that’s me!) was interviewed on the PixelZion podcast this weekend. Kevin and PixelZion host Jesse Haynes talk about the history of Church Marketing Sucks, ...
German Youth Group, 2006 Erotic Calendar
Although I’m a little behind on posting this, it’s quite timely for all of us enjoying our new year’s calendars. Whereas most of us are content with the usual furry ...
Go to Church, Win a House
We’ve seen churches give away Hummers and Harleys before, but a house really takes the cake. The critics aren’t impressed: “It’s a publicity stunt. It’s a gimmick and like most gimmicks, it’s ...
Free Pyromarketing
We’d be remiss if we didn’t tell you about this little gift: a free audio download of the book Pyromarketing: The Four-Step Strategy to Ignite Customer Evangelists and Keep Them ...
Marketing Mistakes Churches Should Avoid
We’ve been sitting on this one for a couple months, but content can age like a fine wine, right? Anyway, check out Marketing Mistakes Churches Should Avoid from Pastors.com: Thinking marketing ...
Podcasting Packs the Pews
Who would have thought that broadcasting your sermons so people don’t have to actually come to your church would instead make more people come to your church? Steve Evans of ...
Jesus, CEO
The Economist is talking about Jesus, CEO. I’m a bit too busy to read the article myself, but you can check it out and let us know what you think. ...
What Pastors Need to Know About the Internet
Rick Warren’s Pastors.com covers some important ground with 8 Things Pastors Need to Know About eMinistry, written by Terrell Sanders of MinistryCom: Your target audience for church growth is Internet-savvy. Your Web ...
