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The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm

The Come Back Effect: How Hospitality Can Compel Your Church’s Guests to Return by Jason Young & Jonathan Malm

In The Comeback Effect, we are asked to think about the connections we make with guests through their experiences. What exactly is hospitality? How do we practice it intentionally? And why is this so important for church growth?

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Bigger Churches vs. Bigger People
August 16, 2007

Bigger Churches vs. Bigger People

In the July/August 2007 issue of Ministry Today, Jack Hayford had a great column about contemporary communication and its effect on the church today. Having known “Pastor Jack” for the ...

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A Content-Centered Internet
August 15, 2007

A Content-Centered Internet

Ars Technica reports on a new study on the focus of individuals’ time on the Internet. Here’s what they found of people’s time online:In 2003: 34% of Internet users’ time was ...

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Church Marketing Lab: Evolution of a Design
August 10, 2007

Church Marketing Lab: Evolution of a Design

This week, we wanted to highlight a perfect example of what we’re all about at the Church Marketing Lab. Make sure you follow the link to each specific image to ...

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Elementary Marketing
August 3, 2007

Elementary Marketing

This week in the Church Marketing Lab discussions, user ‘rawar777’ has an interesting church marketing question that doesn’t get much attention. They ask: “I am trying to get in the mindset ...

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Church Marketing Lab: From Blog Headers to Flying Children
August 3, 2007

Church Marketing Lab: From Blog Headers to Flying Children

Here’s what’s new in the Church Marketing Lab this week: The Therst blog is getting new headers ready.…

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I-35W Bridge Collapse: A Church Marketing Perspective
August 2, 2007

I-35W Bridge Collapse: A Church Marketing Perspective

You’ve surely heard by now, that the I-35W bridge over the Mississippi River in Minneapolis collapsed yesterday, killing at least four, injuring 79 and at least eight more are still ...

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Job Lab & Freelance Lab Roundup
August 1, 2007

Job Lab & Freelance Lab Roundup

This week our poll covers the Job Lab and Freelance Lab. Make sure to weigh in on the right side of your computer screen, and check below for the latest ...

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Building A Network
July 27, 2007

Building A Network

Call it church marketing if you want, but Southeast Christian in Louisville, Ky. (my own church) is taking a unique approach to reaching the community. Kyle Idleman has taken a three-part ...

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Church Marketing Lab: T-Shirts, Car Shows and Beyond
July 27, 2007

Church Marketing Lab: T-Shirts, Car Shows and Beyond

As the weather heats up, there’s no better place to go than the beach. Or the pool. Or if neither of those are an option–the Church Marketing Lab! We’ve got ...

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Church YouTube Contest
July 26, 2007

Church YouTube Contest

A few days ago we talked about online church video. We encouraged everyone to embrace the phenomenon of online video and harness its power. One church in Boston is doing ...

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Top 20 Church Logos
July 25, 2007

Top 20 Church Logos

Church Relevance has compiled a list of the top 20 church logos. According to Kent Schaffer, blogger and co-owner of Bombay Creative, a good logo is: Distinctive. Memorable. And timeless. It is ...

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Cheap, Fast and Good?
July 24, 2007

Cheap, Fast and Good?

In the Church Marketing Lab, ‘shawncampbell’ asks the following question: The concept is simple–There are three choices for any project: budget, timeline, and quality, but only two can be a priority. ...

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Embracing Online Video
July 23, 2007

Embracing Online Video

According to comScore, 75% of Internet users watched online video in May 2007, averaging 158 minutes per viewer. Nearly 8.4 billion videos were streamed online in the month of May. ...

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Church Marketing Lab: Barbecues and Coffee Shops
July 21, 2007

Church Marketing Lab: Barbecues and Coffee Shops

This week in the Church Marketing Lab, we did what we do best. Help change the world. Here’s some samples of how we saw that working this week: Here’s a sermon ...

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Grow Your Church By Asking People to Leave
July 18, 2007

Grow Your Church By Asking People to Leave

Craig Groeschel at LifeChurch.tv has an interesting series of blog posts on getting people to leave your church. It seems completely counter-intuitive, but it makes sense. If people aren’t moving ...

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