Archive for the ‘Featured’ Category

Marketing Lessons from Muslims
November 3, 2010

Marketing Lessons from Muslims

A Muslim perspective on church marketing?! Yep. We talk with Eboo Patel about multi-faith dialogue and countering negative publicity, something the church could always learn from.

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Lessons from Political Marketing
November 1, 2010

Lessons from Political Marketing

Tuesday is election day in the United States. Go vote. And then learn a thing or two about how not to communicate from the current glut of political marketing.

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Trick or Treat: What Message Does Your Church Send on Halloween?
October 28, 2010

Trick or Treat: What Message Does Your Church Send on Halloween?

This year Halloween falls on a Sunday, prompting churches to wrestle with that age-old question: Do we hand out candy with communion?

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MinistryCOM 2010: Lessons from a Newbie
October 27, 2010

MinistryCOM 2010: Lessons from a Newbie

A church communications newbie attends MinistryCOM and walks away empowered, encouraged and equipped to be a better communicator.

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Get Your Geek On: The Tech Arts Network
October 25, 2010

Get Your Geek On: The Tech Arts Network

“Tech has become an integral part of how we do weekend church,” says technical arts director Van Metschke. Learn more about the launch of the Tech Arts Network.

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Multi-Faith Dialogue Part 3: Addressing Major Roadblocks
October 20, 2010

Multi-Faith Dialogue Part 3: Addressing Major Roadblocks

We can’t share Jesus with people we don’t understand and even protest. We must overcome fears and stereotypes in order to reach people of other faiths with respect and love.

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When Churches Keep Quiet: Others Fill the Void
October 18, 2010

When Churches Keep Quiet: Others Fill the Void

When churches say nothing, others step in and fill the void. Paul Hickernell continues his "When Churches Keep Quiet" series to help churches avoid the pitfalls of silence.

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5 Lessons from the Salvation of Blue Like Jazz
October 13, 2010

5 Lessons from the Salvation of Blue Like Jazz

Recently, Blue Like Jazz made headlines with a grassroots campaign that raised $125,000 to save the film from extinction. What can churches learn from this? We explore that question.

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Filling in the Gap: 4 Logo Lessons for Churches
October 12, 2010

Filling in the Gap: 4 Logo Lessons for Churches

Lessons in logo design from Gap’s redesign flub that turned a 20-year-old logo into an Internet joke.

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Multi-Faith Dialogue Part 2: How Do We Communicate Something Big?
October 11, 2010

Multi-Faith Dialogue Part 2: How Do We Communicate Something Big?

Inviting a Muslim to speak at your church is not exactly a popular move. But Bob Roberts Jr. did. He shares lessons in communicating big ideas to your congregation.

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Multi-Faith Dialogue Part 1: Why Interact with Non-Christians?
October 6, 2010

Multi-Faith Dialogue Part 1: Why Interact with Non-Christians?

In a time of mosque protests and Quran burnings, Bob Roberts Jr. is inviting Muslims to his church. He shares the benefits of multi-faith dialogue.

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When Churches Keep Quiet: Is Silence Deafening Your Message?
October 3, 2010

When Churches Keep Quiet: Is Silence Deafening Your Message?

What happens when churches say nothing? Does their silence simply go unnoticed, living on as a missed opportunity? Paul Hickernell says no, and he has some helpful words for churches ...

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Repurposing Content for Maximum Impact
September 29, 2010

Repurposing Content for Maximum Impact

Many churches struggle to produce quality content week-after-week, and what they do produce often falls into the ether, never to be heard from again. But Brandon Cox suggests a better ...

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Talking Social Media with Justin Wise
September 27, 2010

Talking Social Media with Justin Wise

We sit down with Justin Wise, the man behind BeDeviant.com and the upcoming Social Media Summit in Des Moines, Iowa, to talk social media.

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Survey Reveals 5 Opportunities for Churches on Facebook
September 22, 2010

Survey Reveals 5 Opportunities for Churches on Facebook

Churches need to take advantage of the opportunity to reach the 500 million active users on Facebook. A new survey highlights five ways to do it.

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