We’re talking about social media this month on our Courageous Storytellers membership site (join today!), so we talked to a few churches about what works best for them.
The answers? A lot of video. Four out of the five we talked to mentioned video. Another big win is relevant content, stuff that relates to where people are—whether it’s a sports event or back to school.
Check out these examples and reflect on what works best for your church.
1. La Mirada Christian Church
For La Mirada Christian Church in La Mirada, Calif., their live streaming posts get the most views, but they did have a couple recent posts that grabbed some attention.
The first is a quote from their NextGen pastor and the second is a promo for their chili cookoff.
2. Celebration Baptist Church
Sometimes the best worship with Celebration Creative occurs on Wednesday night…Join us Sunday at 9, 10:15 or 11:30. If you can’t make it in person, join us right here for our Facebook Live Service at 10:15.
Posted by Celebration Baptist Church on Wednesday, August 22, 2018
It's here!!! Celebration's first official music video!
Posted by Celebration Baptist Church on Sunday, December 31, 2017
At Celebration Baptist Church in Tallahassee, Fla., video is where it’s at. The shorter the better.
Quick videos of worship rehearsal do well. Their best music video had been the release of an original worship song.
3. West Cobb Church
West Cobb Church in Marietta, Ga., found great success playing off sports.
4. NewSpring Church
A back-to-school prayer list proved incredibly popular at NewSpring Church in Anderson, S.C. They’ve also had success with Instagram videos like this one.
5. Concord Church
In case you needed a little pep in your step, here's what you missed at yesterday's 10 AM service. It was one for the memory books. The Prairie View A&M University marching band opened us up to praise and worship. What a way to kick-off our study of the book of Romans. #WeGrowPeople #WhenInRomans
Posted by Concord Church on Monday, October 9, 2017
Concord Church in Dallas had a surprise visit from the Prairie View A&M marching band, during the annual Grambling State vs. Prairie View weekend, and so far it’s been their most engaging post.
Marriage Matters- Mass Wedding 2016
What a joy it was to see so many amazing couples take a vow of marriage yesterday. #MarriageMatters
Posted by Concord Church on Sunday, August 28, 2016
Another popular post was a recap video of their mass wedding event, where they offer free premarital counseling and free weddings to cohabitating couples.
More:
If your church needs help getting started with social, check out our free social media starter checklist.