Your church bulletin shouldn’t feel like a prank peanut can, exploding inserts and announcements all over guests. That’s a good way to scare away visitors and doesn’t serve the ministries all those inserts are trying to help. Jonathan Malm makes that point in Unwelcome: 50 Ways Churches Drive Away First-Time Visitors, and he elaborates in this quick video:
Your church bulletin shouldn’t feel like a prank peanut can, exploding inserts and announcements all over guests.
- “So often the bulletin and our stage announcements can become the dumping ground for every bit of information we give our church.”
- “What if we chose the four or five things we did really well and advertised those?”
- “There’s nothing wrong with having 5,000 ministries, but usually those ministries don’t apply to everyone.”
Just because it’s Christmas doesn’t mean you need to over-stuff your bulletin. That will scare people away. Welcome people with simple communication that doesn’t overwhelm them. It’s a service to your visitors and a service to your ministries.
More:
- Watch the full hangout video with Jonathan Malm and Dave Shrein for more church visitor insights.
- Read an excerpt from Unwelcome, “The Over-Stuffed Bulletin.”
- Grab a copy of Unwelcome: 50 Ways Churches Drive Away First-Time Visitors.
- Learn more about how your church can welcome visitors.
