“Every church needs to paint itself purple. I’m not talking about gimmicks. I’m not talking about being different for difference sake. I’m talking about making such a remarkable difference in our communities that we are unignorable.” –Mark Batterson (Purple Cows blog post riffing on Seth Godin’s Purple Cow)
The site to frustrate, educate and motivate the church to communicate, with uncompromising clarity, the truth of Jesus Christ
Mark Batterson on Purple
January 29, 2013 by Kevin D. Hendricks
Kevin D. Hendricks
When Kevin isn't busy as the editor of Church Marketing Sucks, he runs his own writing and editing company, Monkey Outta Nowhere. Kevin has been blogging since 1998, runs the hyperlocal site West St. Paul Reader, and has published several books, including 137 Books in One Year: How to Fall in Love With Reading, The Stephanies and all of our church communication books.
