Abare & Cooke on Personality Driven Churches

March 9, 2011 by

Center for Church Communication board members Brad Abare and Phil Cooke recently spoke with Outreach magazine about personality driven churches. The short Q&A covers leadership issues for churches that rely too heavily on a single personality.

“Pastors need to do a better job of training their leaders, blessing them, and then getting out of the way. That’s the single-biggest problem I see in churches today.” -Phil Cooke

“If you couldn’t hang it all up today and be confident everything would continue, that’s a warning sign.” -Brad Abare

Read the whole interview.

Post By:

Kevin D. Hendricks


When Kevin isn't busy as the editor of Church Marketing Sucks, he runs his own writing and editing company, Monkey Outta Nowhere. Kevin has been blogging since 1998, runs the hyperlocal site West St. Paul Reader, and has published several books, including 137 Books in One Year: How to Fall in Love With Reading, The Stephanies and all of our church communication books.
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2 Responses to “Abare & Cooke on Personality Driven Churches”

  • Erik White
    March 10, 2011

    I like this blog but a word of advice, it’s a little annoying when you keep addressing Brad Abare in third person along with the nifty presentational title before the name. I mean really? I can see if you were as big as Apple but come on, it’s a church marketing blog for crying out loud. It also reads with a sense of narcism and ego. I know this might sound like i’m being a jerk but I enjoy reading this blog. I just think the intro’s are a little lame.

    e


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    • Kevin D. Hendricks
      March 11, 2011

      Erik, are you talking about my post or the Outreach article?

      Sorry you think we’re being egotistical, but I think assuming everyone knows who Brad and Phil are is a little more egotistical. This is just a church marketing blog and Brad and Phil aren’t household names–so we think it helps to say who they are.


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