Archive for January 2008

evangelism-outreach Article
January 5, 2008

Underpromise and Overdeliver

Seth Godin, one of our favorite marketing gurus, had some good advice recently. Underpromise and overdeliver. This is a little different but particularly pertinent for the church. We can’t overpromise. We ...

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evangelism-outreach Article
January 3, 2008

Christmas is Broken

Now that the Christmas season is over (unless you celebrate the 12 days of Christmas, in which case keep on rockin’!) I think it’s fair to say that Christmas is ...

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poll-results Article
January 3, 2008

2008 Goals Poll Results

Last week, getting ready for the New Year, we wanted to know your church marketing goals for 2008. Here’s what you had to say … The largest portion of you, 27%, ...

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peer-review Article
January 2, 2008

Church Marketing Lab in the New Year

Why not start your New Year right and help church marketing to no longer suck? Head to the Church Marketing Lab and add to the conversation. Here’s what we’ve seen ...

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