I was watching a talk delivered by Seth Godin at Google, and he said something that was profoundly self evident.
“[Remarkable] doesn’t mean beautiful or ideal or perfect. It only means one thing: Worth making a remark about.“
Fundamentally, Christianity is viral. Aside from some extraordinary conversion experiences, it’s Jesus Christ doing something that was worth talking about. Then His disciples were exposed to Him, and they did things worth talking about.
Is your church presenting Christ in a remarkable way? You don’t have to be perfect. You don’t have to be ideal. You don’t have to be beautiful. But are you doing things that get the community talking? The world? Or are you just running aimlessly or yelling upwards into the sky?
Gabe
March 30, 2007
Best post here in a long while.
Have this guy back, please…
Jan
March 30, 2007
My first thought after reading your post? Amen! My second? From an intern, no less. ;) My third? That marketers (church or not) tend to spend way too much time thinking about creating viral rather than sharing something relevant and let it become so.
jordan fowlere
March 30, 2007
If you really want to read on this viral church idea…you need to read both glocalization and another title, transformation from zondervan, by Bob Roberts (amazon has them). He works with churches in the East and his church mobilizes a ton of their laity using their jobs to engage the domains of Vietnam and other countries. As viral as it gets.
phillipjohns
March 30, 2007
Cruising through doing a search on viral Christianity and stumbled here…cool site. I agree with the Jordan. Bob’s church does the least marketing of any mega church I have ever seen, yet people keep coming. They just signed a freedom of religion accord with the NATION of Vietnam…a church. That is crazy. Read more about their church at http://www.mynorthwood.org. Man, if I didn’t live 25 hours away, I’d join in a heartbeat.
Bekah
April 3, 2007
Well said.