Tim Bednar makes the connection between online donations and web sites, building off our earlier conversation about paying church webmasters. He notes some surprising facts about online donations:
- Online donations increased 58% in 2004 to $3 billion.
- On average, online donors give 50% more.
- 22% of online donors give all their donations online.
What a concept—churches relying on income outside of the Sunday morning offerings.
And with those facts and that idea in mind he makes the case for the importance of a web site for any organization, especially a church. He also gives good suggestions for making the most of a web site. By way of a disclaimer, Bednar does hype my writing services (thanks!) and is himself a web designer, but it’s good advice, regardless of who does your writing or design.
Update: CT’s weblog points to an article on declining income for churches, which makes the argument for accepting online donations that much more urgent.
achievable ends
June 23, 2005
Church Websites
Read Tim Bednar’s post: $3 billion in online donations made in 2004: it is time to hire a professional designer for your church and non-profit web site