Tim Bednar tips us off to a post at Harbinger quoting the Washington Post (follow all that?) about church marketing plans and costs from the major denominations:
Denomination: United Methodist Church
Slogan or name of ad campaign: “Open Hearts. Open Minds, Open Doors.”
Expenditures: $43 million from 2000 to 2008United Church of Christ
“God is Still Speaking”
$30 million from 2004 to 2007Evangelical Lutheran Church in America
“Living in God’s Amazing Grace”
$7 milllion in 1999-2000, smaller sums sincePresbyterian Church (USA)
“Here and Now”
$1.5 million by the national church in 2005-2006Episcopal Church USA
“We’re Here for You”
$750,000 by the national church in 2004-2005Roman Catholic Church
“It Starts With Faith”
$350,000 for public service announcements in 2004
Boy in the bands
May 12, 2005
Church marketing campaign cost redux
Church Marketing Sucks is part of a daisy-chain of citations leading to some statistics about denominational marketing plan costs.
I’ve only ever heard of two of the campaigns — the United Methodist’s “Open Hearts. Open Minds, Open Doors” for $43 …