The site to frustrate, educate and motivate the church to communicate, with uncompromising clarity, the truth of Jesus Christ
Posts Tagged ‘story’
Dave Hartland on Budget
“There is nothing more powerful than a well-told story about someone whose life has been changed by Jesus.”
Tell Me a Story by Scott McClellan
A good story needs conflict. This book explores how story works and can offer us insight as we seek to live out the one true story of the gospel.
The Billboard Problem
The modern American church’s affinity for billboards has been well documented because, let’s face it, we’ve produced our share of terrible signage. But if we’re to announce the kingdom of ...
Matt Knisely on Feeling
"As artists, communicators, marketers, and storytellers don't try to make people feel good. Just make them feel."
Church Advertising Observations Part 2: 8 Tips
If church advertising doesn't work, how do we make it work? We explore eight practical tips that can help make your advertising more effective.
Church Advertising Observations Part 1: Why It Doesn’t Work
So much church advertising doesn't work. It doesn't resonate, it beats up on the church and it doesn't work on an emotional level. We explore why church advertising often falls ...
STORY 2012 Recap
The STORY conference is all about creatives. Here are some of the highlights: "The reason we create is because we have no other choice." -Isaac Rentz
STORY Meetup
Join us for a STORY meetup in Chicago. We'll grab supper after the main session on Thursday evening. RSVP now!
Lessons for the Church from the 2012 Olympics
The 2012 Summer Olympics offer plenty of lessons for churches. Here are three: Tell a story, be a good sport, you're not in control. Plus, bacon!
Church Communication Hero: Rembrandt
Lessons in church communication from a 17th century Dutch painter: Don't just tell the facts, tell the story.
Power to the Pews: Create Content
Our guerrilla church marketing series continues with some practical ways the people in the pews can do church marketing.
Moving Beyond Stories
Story has become a buzzword lately, but we need to push beyond stories and connect with the theology and identity of what we communicate.
Honesty Goes Viral
My church recently held a creative worship night. It was a night filled with dancing, music, painting and other artsy fartsy things I usually don't enjoy. But one particular piece ...
Celebrate Your History
We're always learning from other churches. How about taking a page from a church that's half the size, but has three times the history?
In the Trenches: Start Blogging
A pastor in training learns that blogging is an opportunity to preach to those who would never go to church.
