Secret shoppers visit stores to offer an unbiased critique of the customer experience. Churches need the same insight and Greg Atkinson offers just that.
Greg Atkinson, a secret shopper for churches, helps church communicators understand how the welcome experience attracts or repels guests in his book Secrets of a Secret Shopper.
Our own Cynthia Ware discusses some participatory media best practices, explores obstacles, remedies to resistance and challenges us to get our Google on!
We’ve covered mobile church web sites and iPhone applications before, but recently we’ve chatted with a couple of developers whose companies are going the extra mile on this front. It’s ...