Archive for the ‘Graphic Design’ Category

graphic-design Article
September 17, 2009

An Open Letter to Rick Warren about Spec Work

Editor’s Note: We closed the comments on this post as they took a turn for the worse. We explained our reasoning for closing comments and the rationale for this post ...

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graphic-design Article
September 3, 2009

Free Church Graphics

Recently, we discussed North Point’s creative process. But in case you’re looking for something more pre-packaged, we wanted to let you know about a number of churches and a few ...

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graphic-design Article
August 31, 2009

Inside the Creative Process at North Point

Many of you have heard of North Point Community Church or their lead pastor Andy Stanley. They were one of the pioneers of the attractional church model, and to this ...

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church-business Article
April 20, 2009

3 Tips for Getting Better Freelance Design (A Parable)

I walked into my local coffee shop, excited to be meeting with a prospective client who had contacted me only days before. I introduced myself to Jill (not her real ...

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graphic-design Article
April 1, 2009

Seth Godin Says: Learn Some Design!

All right church marketing professionals, Seth Godin is calling out you and your secular brethren. He makes this argument: Ten years ago, you had a wide range of excuses for being ...

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graphic-design Article
March 13, 2009

Why Criticism Is A Good Thing

One of the challenges to working with the church is some of the very opinionated feedback you receive from the pastor, committee, etc. When you get criticism what do you ...

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graphic-design Article
February 12, 2009

Thinking Before Clicking: Returning to Graphic Design Basics

The New York Times offers a reflection on what graphic design looked like 30 years ago. It was all T-squares, X-Acto knives and rubber cement. You had to do it ...

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graphic-design Article
January 15, 2009

Sitepoint on Design in Modern Church Marketing

Recently, the online media organization Sitepoint (a secular organization) tackled the issue of design in modern church marketing. They hit heavily on topics of the overuse of grunge-style design, the ...

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graphic-design Article
September 8, 2008

Quit Stealing Designs

Yesterday, I received in the mail an event advertisement from a rather large youth ministry organization. On the cover, I recognized a tutorial from PSDTUTS.com. You might think, “Oh, that’s ...

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graphic-design Article
June 26, 2008

Note to Boss: Stop Asking For Comps

Last week I wrote a note to designers and creatives about how they should stop providing multiple design comps. Today I direct the same message to the other side–the people ...

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graphic-design Article
June 19, 2008

Note to Creatives: Stop Providing Comps

Graphic Designers: If you haven’t kicked the habit already, stop giving two to three design comps (or more) when you present key art ideas to your client or boss. Not ...

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graphic-design Article
November 5, 2007

Lessons In Not Sucking, Communication In Print

This is part two in a series on Lessons In Not Sucking. Today we discuss communication in print. This is all in the context of marketing so it’s important to ...

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graphic-design Article
September 17, 2007

The Art of the Critique

Sometimes there’s something that’s just so good in the Church Marketing Lab that it needs to migrate to our front page here. This is one of those occasions. User “wiseacre photo” ...

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graphic-design Article
March 16, 2007

Design Matters: Creating Powerful Imagery for Worship

For anyone involved in the world of church design, marketing and branding (whether new or a seasoned pro), I’d like to recommend a book for you to check out called ...

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graphic-design Article
March 5, 2007

Cute, Clever and Cool

One of my daily blog reads is Signal vs. Noise from the folks behind 37signals. Not only do I use a few of their products (personally and professionally), I really ...

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